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Sergej von Janda

17 works· latest 2021· 1 institutionscluster: provisionalORCID 0000-0003-1183-429X

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Citations88

Works here17

Most cited in this library

What frugal products are and why they matter: A cross-national multi-method study2019 · 73 citations
Reversing Gears2018 · 6 citations
A CONFIGURATIONAL PERSPECTIVE ON BoP INNOVATION CAPABILITY2021 · 6 citations
We are (not) all the same! A differentiated look at the BOP consumer market2018 · 1 citations
Strategic Alignment of Multinational Corporations for Frugal Innovation—A Case Study2021 · 1 citations

Works

17 shown

A CONFIGURATIONAL PERSPECTIVE ON BoP INNOVATION CAPABILITY

International Journal of Innovation Management·2021·3 authors

6citations

Strategic Alignment of Multinational Corporations for Frugal Innovation—A Case Study

Contributions to management science·2021·3 authors·chapter

1citations

The resources and capabilities for frugal innovation: An exploratory study

·2020·3 authors

0citations

What Frugal Products are and Why they Matter: An Abstract

Developments in marketing science: proceedings of the Academy of Marketing Science·2020·4 authors·other

0citations

What frugal products are and why they matter: A cross-national multi-method study

Journal of Cleaner Production·2019·4 authors·Open access

73citations

What frugal products are and why they matter: A structured abstract

·2019·4 authors

0citations

Reversing Gears

Research-Technology Management·2018·3 authors

6citations

We are (not) all the same! A differentiated look at the BOP consumer market

·2018·3 authors

1citations

Innovation at the Bottom-of-the-Pyramid (BOP): a conceptualization of BOP innovation capability

·2018·3 authors

0citations

Exploring heterogeneity in the BOP consumer market

·2017·2 authors

0citations

Reverse innovation : how to use emerging markets as a source of corporate competitive advantage

·2017·3 authors

0citations

Adding to the frugal innovation discourse: conceptualizing and measuring product frugality

·2017·4 authors

0citations

Innovation in Entwicklungsmärkten : Auswirkungen von Ressourcenrestriktionen auf den Innovationsprozess

MADOC (University of Mannheim)·2017·3 authors·report·Open access

0citations

Inverting the global innovation-flow paradigm : a multi-method study of innovation in a global market context

MADOC (University of Mannheim)·2017·1 author·thesis

0citations

Das Branding von Produkten für ‚Bottom of the Pyramid‘ Kunden

·2017·2 authors

0citations

How to use emerging markets as an innovation incubator for developed markets: a conceptual framework

·2015·3 authors

0citations

Managing Business Activities in Lower-End Consumer Segments in Emerging Markets

MADOC (University of Mannheim)·2013·3 authors·report·Open access

1citations