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Alan J. Bush · Study
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Author
Alan J. Bush
36 works
· latest 2016
· 3 institutions
cluster: provisional
Works
36 shown
Exploring buyer-seller dyadic perceptions of technology and relationships
Journal of Research in Interactive Marketing
·
2016
·
2 authors
31
citations
The Sales Profession as a Subculture: Implications for Ethical Decision Making
Journal of Business Ethics
·
2015
·
4 authors
47
citations
Formulating Undergraduate Student Expectations for Better Career Development in Sales
Journal of Marketing Education
·
2014
·
4 authors
24
citations
Does transparency influence the ethical behavior of salespeople?
Journal of Business Research
·
2014
·
4 authors
34
citations
Salesperson coachability: what it is and why it matters
Journal of Business and Industrial Marketing
·
2013
·
3 authors
21
citations
Are your salespeople coachable? How salesperson coachability, trait competitiveness, and transformational leadership enhance sales performance
Journal of the Academy of Marketing Science
·
2012
·
3 authors
117
citations
What makes sales presentations effective – a buyer‐seller perspective
Journal of Business and Industrial Marketing
·
2012
·
3 authors
30
citations
Monitoring the Ethical Use of Sales Technology: An Exploratory Field Investigation
Journal of Business Ethics
·
2010
·
3 authors
24
citations
The Effects of Symbol Product Relevance and Religiosity on Consumer Perceptions of Christian Symbols in Advertising
Journal of Current Issues & Research in Advertising
·
2009
·
4 authors
51
citations
Sales technology: Help or hindrance to ethical behaviors and productivity?
Journal of Business Research
·
2007
·
4 authors
36
citations
Understanding sales force automation outcomes: A managerial perspective
Industrial Marketing Management
·
2005
·
3 authors
72
citations
Sports Celebrity Influence On The Behavioral Intentions Of Generation Y
Journal of Advertising Research
·
2004
·
2 authors
453
citations
The potential influence of organizational and personal variables on customer‐oriented selling
Journal of Business and Industrial Marketing
·
2003
·
1 author
55
citations
The Effect of Role Model Influence on Adolescents’ Materialism and Marketplace Knowledge
The Journal of Marketing Theory and Practice
·
2001
·
2 authors
110
citations
Do role models influence teenagers’ purchase intentions and behavior?
Journal of Consumer Marketing
·
2000
·
1 author
301
citations
Potential Challenges the Internet Brings to the Agency-Advertiser Relationship
Journal of Advertising Research
·
2000
·
2 authors
15
citations
Ethics and Marketing on this Internet: Practitioners' Perceptions of Societal, Industry and Company Concerns
Journal of Business Ethics
·
2000
·
3 authors
72
citations
The Influence of Consumer Socialization Variables on Attitude toward Advertising: A Comparison of African-Americans and Caucasians
Journal of Advertising
·
1999
·
2 authors
241
citations
Preparing Students for the International Marketplace
Journal of Teaching in International Business
·
1998
·
2 authors
24
citations
Establishing ethical boundaries for service providers: a narrative approach
Journal of Services Marketing
·
1997
·
3 authors
20
citations
Salesforce Socialization Tactics: Building Organizational Value Congruence
Journal of Personal Selling and Sales Management
·
1996
·
2 authors
41
citations
Marketing-Based Strategies for Recruiting Business Students in the Next Century
Marketing Education Review
·
1995
·
3 authors
30
citations
Doing Well While Doing Good
Journal of Marketing
·
1994
·
2 authors
64
citations
The Narrative Paradigm as a Perspective for Improving Ethical Evaluations of Advertisements
Journal of Advertising
·
1994
·
2 authors
32
citations
Analyzing the Content of Marketing Journals to Assess Trends in Sales Force Research: 1980–1992
Journal of Personal Selling and Sales Management
·
1994
·
2 authors
29
citations
Rethinking the Role of Television Advertising during Health Crises: A Rhetorical Analysis of the Federal AIDS Campaigns
Journal of Advertising
·
1991
·
2 authors
44
citations
An Analysis of Leading Contributors to the Sales Force Research Literature, 1980 Through 1990
Journal of Personal Selling and Sales Management
·
1991
·
2 authors
14
citations
Developing a Behavior-Based Scale to Assess Retail Salesperson Performance
Journal of Retailing
·
1990
·
2 authors
68
citations
The Use of Importance-Performance Analysis for Improving the Quality of Marketing Education: Interpreting Faculty-Course Evaluations
Journal of Marketing Education
·
1989
·
4 authors
62
citations
The Marketing–R&D Interface: Do Personality Factors Have an Impact?
Journal of Product Innovation Management
·
1988
·
2 authors
50
citations
Consumer attitudes toward professionals' television advertising
Services Marketing Quarterly
·
1988
·
2 authors
17
citations
Effective Television Advertising: A Study of 1000 Commercials
Journal of Marketing
·
1987
·
3 authors
154
citations
An Assessment of the Mall Intercept as a Data Collection Method
Journal of Marketing Research
·
1985
·
2 authors
445
citations
Measures of brand attitude: Are cognitive structure approaches really needed?
Journal of Business Research
·
1984
·
3 authors
20
citations
A Content Analysis of Animation in Television Advertising
Journal of Advertising
·
1983
·
3 authors
43
citations
Professional Sales Management
·
1981
·
3 authors
·
book
47
citations