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Eight Contemporary Trends in the Market Research Industry
5 references·1 citing·27 second hop
Eight Contemporary Trends in the Market Research Industry (2013)Eight Contemporary Trends in the Market R…24. How Companies Learn Your Secrets (2013)24. How Companies Learn Your …Relationships among Service Quality, Customer Satisfaction and Customer Perceived Value: Evidence from Iran's Software Industry (2012)Relationships among Service Q…ROMANCING WITH A BRAND: A CONCEPTUAL ANALYSIS OF ROMANTIC CONSUMER-BRAND RELATIONSHIP (2011)ROMANCING WITH A BRAND: A CON…Word of Mouth Marketing: How Smart Companies Get People Talking (2006)Word of Mouth Marketing: How …Measuring Customer-Based Restaurant Brand Equity (2004)Measuring Customer-Based Rest…Pilot Study on Consumer Preference, Intentions and Trust on Purchasing-Pattern for Online Virtual Shops (2024)Pilot Study on Consumer Prefe…A Cognitive Model of the Antecedents and Consequences of Satisfaction Decisions (1980)Whence Consumer Loyalty? (1999)Brand Experience: What Is It? How Is It Measured? Does It Affect Loyalty? (2009)Sense of community and social identity effect on brand love:Based on the online communities of a luxury fashion brands (2019)The role of extraordinary sensory experiences in shaping destination brand love: an empirical study (2021)The role of utilitarian and hedonic aspects in the continuance intention to use social mobile apps (2022)A Conceptual Model of Service Quality and Its Implications for Future Research (1985)Consumer Perceptions of Price, Quality, and Value: A Means-End Model and Synthesis of Evidence (1988)SERVQUAL: A multiple-Item Scale for measuring consumer perceptions of service quality (1988)PERAN NILAI PELANGGAN MEMEDIASI PENGARUH CITRA MEREK DAN KUALITAS PELAYANAN TERHADAP KEPUASAN PELANGGAN (2019)Perceived service quality of architectural consultancy firms and client satisfaction in building projects in Nigeria (2021)Effect Of Product, Distribution And Service Quality on Customer Loyalty Through Customer Satisfaction At Indonesian Marketplace (2022)Conceptualizing, Measuring, and Managing Customer-Based Brand Equity (1993)An Examination of Selected Marketing Mix Elements and Brand Equity (2000)Developing and validating a multidimensional consumer-based brand equity scale (2001)Measuring customer‐based brand equity: empirical evidence from the sportswear market in China (2009)How brand awareness relates to market outcome, brand equity, and the marketing mix (2011)The influence of the quality of the physical environment, food, and service on restaurant image, customer perceived value, customer satisfaction, and behavioral intentions (2012)Emerging Technologies and Information Systems for the Knowledge Society (2008)Consumers’ Perception on Online Shopping (2015)Big data analytics for healthcare industry: impact, applications, and tools (2018)Networked Narratives: Understanding Word-of-Mouth Marketing in Online Communities (2010)What Drives Immediate and Ongoing Word of Mouth? (2011)Communication Channels and Word of Mouth: How the Medium Shapes the Message (2013)Recommended for you: The Netflix Prize and the production of algorithmic culture (2014)The role of data privacy in marketing (2016)Shopper-Facing Retail Technology: A Retailer Adoption Decision Framework Incorporating Shopper Attitudes and Privacy Concerns (2017)
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References

  • 201324. How Companies Learn Your Secrets362 cited
  • 2004Measuring Customer-Based Restaurant Brand Equity348 cited
  • 2006Word of Mouth Marketing: How Smart Companies Get People Talking205 cited
  • 2011ROMANCING WITH A BRAND: A CONCEPTUAL ANALYSIS OF ROMANTIC CONSUMER-BRAND RELATIONSHIP65 cited
  • 2012Relationships among Service Quality, Customer Satisfaction and Customer Perceived Value: Evidence from Iran's Software Industry48 cited

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  • 2024Pilot Study on Consumer Preference, Intentions and Trust on Purchasing-Pattern for Online Virtual Shops6 cited

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