SZodixStudyAcademic Library
ShelvesOpen access
Study · an open academic library·Metadata from OpenAlex (CC0)·Shelves·OpenAlex metadata, de-duplicated
Deception in environmental advertising: consumers’ reactions to greenwashing
16 references·1 citing·48 second hop
Deception in environmental advertising: consumers’ reactions to greenwashing (2009)Deception in environmental advertising: c…Toward the Development of a Multidimensional Scale for Improving Evaluations of Business Ethics (2012)Toward the Development of a M…Pro‐environmental products: marketing influence on consumer purchase decision (2008)Pro‐environmental products: m…Promoting sustainable consumption: Determinants of green purchases by Swiss consumers (2003)Promoting sustainable consump…Do Consumers Expect Companies to be Socially Responsible? The Impact of Corporate Social Responsibility on Buying Behavior (2001)Do Consumers Expect Companies…The Influence of Cause-Related Marketing on Consumer Choice: Does One Good Turn Deserve Another? (2000)The Influence of Cause-Relate…In what sense does the public need to understand global climate change? (2000)In what sense does the public…A Typology of Consumer Responses to Cause-Related Marketing: From Skeptics to Socially Concerned (1998)A Typology of Consumer Respon…Buyer Characteristics of the Green Consumer and Their Implications for Advertising Strategy (1995)Buyer Characteristics of the …A Content Analysis of Environmental Advertising Claims: A Matrix Method Approach (1993)A Content Analysis of Environ…Information Processing from Advertisements: Toward an Integrative Framework (1989)Information Processing from A…An Empirical Examination of the Structural Antecedents of Attitude toward the Ad in an Advertising Pretesting Context (1989)An Empirical Examination of t…Cause-Related Marketing: A Coalignment of Marketing Strategy and Corporate Philanthropy (1988)Cause-Related Marketing: A Co…The Role of Attitude toward the Ad as a Mediator of Advertising Effectiveness: A Test of Competing Explanations (1986)The Role of Attitude toward t…A General Theory of Marketing Ethics (1986)A General Theory of Marketing…Attitude toward the AD as a Mediator of Consumer Brand Choice (1981)Attitude toward the AD as a M…A New Approach to Consumer Theory (1976)A New Approach to Consumer Th…Ecolabel persuasion effect across cultures: a comprehensive meta-analysis (2024)Ecolabel persuasion effect ac…The Discovery of Grounded Theory; Strategies for Qualitative Research (1968)Basics of Qualitative Research: Grounded Theory Procedures and Techniques. (1992)Corporate Social Responsibility and Marketing: An Integrative Framework (2004)Stakeholder influence capacity and the variability of financial returns to corporate social responsibility (2007)Economic Perspectives on Corporate Social Responsibility (2012)The Discovery of Grounded Theory (2017)Statistical principles in experimental design. (1962)Belief, Attitude, Intention and Behavior: An Introduction to Theory and Research (1975)Significance tests and goodness of fit in the analysis of covariance structures. (1980)Customer Loyalty: Toward an Integrated Conceptual Framework (1994)The Persuasion Knowledge Model: How People Cope with Persuasion Attempts (1994)A Critical Review of Construct Indicators and Measurement Model Misspecification in Marketing and Consumer Research (2003)Business and Society (1963)A Contingency Framework for Understanding Ethical Decision Making in Marketing (1985)Effectiveness as Paradox: Consensus and Conflict in Conceptions of Organizational Effectiveness (1986)Enhancing Helping Behavior: An Integrative Framework for Promotion Planning (1996)The importance of nongovernmental organizations (NGOs) in global governance and value creation: an international business research agenda (2004)Collaborative Value Creation (2012)Green consumers in the 1990s: Profile and implications for advertising (1996)Sustainable food consumption among young adults in Belgium: Theory of planned behaviour and the role of confidence and values (2007)Against the Green: A Multi-method Examination of the Barriers to Green Consumption (2012)Factors Affecting Green Purchase Behaviour and Future Research Directions (2015)Understanding Attitudes and Predicting Social Behavior (1980)The theory of planned behavior (1991)Green Consumption: Behavior and Norms (2010)Thinking green, buying green? Drivers of pro-environmental purchasing behavior (2015)On Corporate Social Responsibility, Sensemaking, and the Search for Meaningfulness Through Work (2017)Diffusion of Innovations 1 (2019)The Experiential Aspects of Consumption: Consumer Fantasies, Feelings, and Fun (1982)Possessions and the Extended Self (1988)Enhancing and Measuring Consumers' Motivation, Opportunity, and Ability to Process Brand Information from Ads (1991)eWOM: The impact of customer-to-customer online know-how exchange on customer value and loyalty (2006)Customer Experience Management in Retailing: An Organizing Framework (2009)The Company and the Product: Corporate Associations and Consumer Product Responses (1997)Development of a Scale to Measure Consumer Skepticism Toward Advertising (1998)The impact of perceived corporate social responsibility on consumer behavior (2005)The Role of Corporate Social Responsibility in Strengthening Multiple Stakeholder Relationships: A Field Experiment (2006)The Methods of Ethics (1962)The Theory of Buyer Behavior (1971)Ethical Decision Making by Individuals in Organizations: An Issue-Contingent Model (1991)Toward A Unified Conception Of Business Ethics: Integrative Social Contracts Theory (1994)A Review of The Empirical Ethical Decision-Making Literature: 1996–2003 (2005)MONOPOLISTIC COMPETITION AND OPTIMUM PRODUCT DIVERSITY (1975)Investor Sentiment and the Cross‐Section of Stock Returns (2006)1. On the Concept of Health Capital and the Demand for Health (2017)Advertising Value and Advertising on the Web (1996)The Impact of Corporate Credibility and Celebrity Credibility on Consumer Reaction to Advertisements and Brands (2000)Customer perceived value, satisfaction, and loyalty: The role of switching costs (2004)
this work references cited by second hop

References

  • 1976A New Approach to Consumer Theory6,913 cited
  • 1986A General Theory of Marketing Ethics2,607 cited
  • 2001Do Consumers Expect Companies to be Socially Responsible? The Impact of Corporate Social Responsibility on Buying Behavior2,119 cited
  • 1986The Role of Attitude toward the Ad as a Mediator of Advertising Effectiveness: A Test of Competing Explanations1,953 cited
  • 1988Cause-Related Marketing: A Coalignment of Marketing Strategy and Corporate Philanthropy1,892 cited
  • 1989An Empirical Examination of the Structural Antecedents of Attitude toward the Ad in an Advertising Pretesting Context1,310 cited
  • 2003Promoting sustainable consumption: Determinants of green purchases by Swiss consumers1,127 cited
  • 2008Pro‐environmental products: marketing influence on consumer purchase decision1,020 cited
  • 1989Information Processing from Advertisements: Toward an Integrative Framework1,003 cited
  • 2000The Influence of Cause-Related Marketing on Consumer Choice: Does One Good Turn Deserve Another?952 cited
  • 1998A Typology of Consumer Responses to Cause-Related Marketing: From Skeptics to Socially Concerned877 cited
  • 1981Attitude toward the AD as a Mediator of Consumer Brand Choice820 cited
  • 1995Buyer Characteristics of the Green Consumer and Their Implications for Advertising Strategy711 cited
  • 2012Toward the Development of a Multidimensional Scale for Improving Evaluations of Business Ethics

Only edges whose both ends are imported exist here. Widen the year window, or show the whole map. Back to the work

634 cited
  • 2000In what sense does the public need to understand global climate change?626 cited
  • 1993A Content Analysis of Environmental Advertising Claims: A Matrix Method Approach602 cited
  • Cited by

    • 2024Ecolabel persuasion effect across cultures: a comprehensive meta-analysis11 cited