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Consumers' Perceptions of Airlines: A Correspondence Analysis Approach in a Global Airline Industry

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References

1989Hubs and High Fares: Dominance and Market Power in the U.S. Airline Industry809 cited
1983Marketing: Theory and Practice625 cited
1987A Field Study of Causal Inferences and Consumer Reaction: The View from the Airport618 cited
1991The Dominant-Firm Advantage in Multiproduct Industries: Evidence from the U. S. Airlines180 cited
1989Competitive Reactions to Market Entry: Explaining Interfirm Differences145 cited
1989Frequent flyer programs: a failure in competitive strategy, with lessons for management35 cited
1990A multiple discriminant approach to identifying frequent fliers in airline travel: some implications for market segmentation, target marketing, and product differentiation26 cited
1992TOWARD A GLOBAL AIRLINE INDUSTRY: PROSPECTS AND IMPEDIMENTS25 cited
1985The Marketing System and the Environment21 cited

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2001A Clustering Method for Categorical Data in Tourism Market Segmentation Research127 cited
2008An Introduction to the Offshore Service Ethnocentrism Construct16 cited

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