References

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• 1990Relationship Quality in Services Selling: An Interpersonal Influence Perspective4,760 cited
• 1967A new scale for the measurement of interpersonal trust13,501 cited
• 1997Do Customer Loyalty Programs Really Work1,043 cited
• 1998Why do customers switch? The dynamics of satisfaction versus loyalty660 cited
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• 2002Dimensions of customer loyalty: separating friends from well wishers321 cited
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• 2003The Impact of Frequent Shopper Programs in Grocery Retailing167 cited
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• 2005The relative role of strategic assets in determining customer perceptions of hotel room price55 cited
• 2002The Impact of Frequent Shopper Programs in Grocery Retailing50 cited

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