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Comparing distributors' judgements to buyers' preferences
16 references·2 citing·41 second hop
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References

  • 1994The Commitment-Trust Theory of Relationship Marketing22,337 cited
  • 1966A New Approach to Consumer Theory8,466 cited
  • 1976A New Approach to Consumer Theory6,913 cited
  • 1972Principles of Marketing5,587 cited
  • 1984Attractive Quality and Must-Be Quality3,436 cited
  • 2000Designing and managing the supply chain : concepts, strategies, and case studies2,195 cited
  • 1982Assessing a set of additive utility functions for multicriteria decision-making, the UTA method1,091 cited
  • 1993Negotiation Strategies and the Nature of Channel Relationships250 cited
  • 1992Buyer‐Seller Relationships: An Application of the IMP Interaction Model241 cited
  • 2005Consumer Preferences for Quality Foods from a South European Perspective: A Conjoint Analysis Implementation on Greek Olive Oil128 cited
  • 1999Retailer‐supplier partnerships: hostages to fortune or the way forward for the millennium?94 cited
  • 1999MARKEX: An intelligent decision support system for product development decisions77 cited
  • 2003Measuring distributive and procedural justice: An exploratory investigation of the fairness of retailer‐supplier relationships in the UK food industry69 cited
  • 1995Mathematical models of brand choice behavior68 cited
  • 2000

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Buyer‐supplier relationships in the UK fresh produce industry
67 cited
  • 2003Food retail positioning strategy: a means‐end chain analysis56 cited
  • Cited by

    • 2016UTA Methods39 cited
    • 2012Sinergias entre los atributos del producto y la familiaridad con su origen. Efectos sobre la imagen percibida14 cited