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Computing Optimal Bundles for Sponsored Search
15 references·2 citing·41 second hop
Computing Optimal Bundles for Sponsored Search (2007)Computing Optimal Bundles for Sponsored S…Approximating Revenue-Maximizing Combinatorial Auctions (2018)Approximating Revenue-Maximiz…Internet Advertising and the Generalized Second-Price Auction: Selling Billions of Dollars Worth of Keywords (2007)Internet Advertising and the …Truthful auctions for pricing search keywords (2006)Truthful auctions for pricing…Mixed bundling auctions (2006)Mixed bundling auctionsInternet Advertising and the Generalized Second Price Auction: Selling Billions of Dollars Worth of Keywords (2005)Internet Advertising and the …Bundling as an optimal selling mechanism for a multiple-good monopolist (2005)Bundling as an optimal sellin…Optimal Multi-Object Auctions (2001)Optimal Multi-Object AuctionsOptimal Multi-Object Auctions (2000)Optimal Multi-Object AuctionsBundling Information Goods: Pricing, Profits, and Efficiency (1999)Bundling Information Goods: P…Bundling decisions for selling multiple objects (1999)Bundling decisions for sellin…Manuscript Preparation (1997)Manuscript PreparationMultiproduct Nonlinear Pricing (1996)Multiproduct Nonlinear PricingMultiproduct Monopoly, Commodity Bundling, and Correlation of Values (1989)Multiproduct Monopoly, Commod…Bundling Decisions by a Multiproduct Monopolist with Incomplete Information (1983)Bundling Decisions by a Multi…Commodity Bundling and the Burden of Monopoly (1976)Commodity Bundling and the Bu…Optimizing Display Advertising Markets: Challenges and Directions (2015)Optimizing Display Advertisin…Mixture Selection, Mechanism Design, and Signaling (2015)Mixture Selection, Mechanism …An Exploration in the Theory of Optimum Income Taxation (1971)Monopoly and product quality (1978)Participation Constraints in Adverse Selection Models (2000)Competitive Price Discrimination (2001)Nonlinear Pricing of Information Goods (2004)Incentive Compatibility and the Bargaining Problem (1979)Optimal Auction Design (1981)Haggling over substitutes (2003)The Design and Price of Information (2016)Strong Duality for a Multiple-Good Monopolist (2017)COUNTERSPECULATION, AUCTIONS, AND COMPETITIVE SEALED TENDERS (1961)Industrial Market Structure and Economic Performance. (1971)A Theory of Auctions and Competitive Bidding (1982)Competitive Equilibrium in an Exchange Economy with Indivisibilities (1997)Retail Mergers, Buyer Power and Product Variety (2007)Procurement when price and quality matter (2010)Multipart pricing of public goods (1971)Incentives in Teams (1973)Budget optimization in search-based advertising auctions (2007)Dynamics of bid optimization in online advertisement auctions (2007)Position Auctions with Consumer Search (2009)Optimal Auctions with Risk Averse Buyers (1984)Better, Faster, Cheaper: An Experimental Analysis of a Multiattribute Reverse Auction Mechanism with Restricted Information Feedback (2005)Do Sovereign Bonds Benefit Corporate Bonds in Emerging Markets? (2008)Ex Ante Information and the Design of Keyword Auctions (2009)Anomalies: Saving, Fungibility, and Mental Accounts (1990)Two-Sided Network Effects: A Theory of Information Product Design (2005)Platform Envelopment (2010)Digital Economics (2019)Tying, Foreclosure, and Exclusion (1989)Bundling as an Entry Barrier (2004)Optimal Information Disclosure (2010)The Contributions of the Economics of Information to Twentieth Century Economics (2000)Information and the Change in the Paradigm in Economics (2002)Supplier selection and order lot sizing modeling: A review (2006)Matching with Contracts (2005)Multiagent systems: algorithmic, game-theoretic, and logical foundations (2009)Pass-Through as an Economic Tool: Principles of Incidence under Imperfect Competition (2013)A review of sex differences in peer relationship processes: Potential trade-offs for the emotional and behavioral development of girls and boys. (2006)Measuring personality in one minute or less: A 10-item short version of the Big Five Inventory in English and German (2006)Content Knowledge for Teaching (2008)
this work references cited by second hop

References

  • 1997Manuscript Preparation3,915 cited
  • 2007Internet Advertising and the Generalized Second-Price Auction: Selling Billions of Dollars Worth of Keywords1,570 cited
  • 1976Commodity Bundling and the Burden of Monopoly1,544 cited
  • 1999Bundling Information Goods: Pricing, Profits, and Efficiency1,107 cited
  • 1989Multiproduct Monopoly, Commodity Bundling, and Correlation of Values814 cited
  • 1996Multiproduct Nonlinear Pricing524 cited
  • 2006Truthful auctions for pricing search keywords322 cited
  • 2005Bundling as an optimal selling mechanism for a multiple-good monopolist207 cited
  • 1983Bundling Decisions by a Multiproduct Monopolist with Incomplete Information207 cited
  • 2000Optimal Multi-Object Auctions157 cited
  • 2005Internet Advertising and the Generalized Second Price Auction: Selling Billions of Dollars Worth of Keywords112 cited
  • 2001Optimal Multi-Object Auctions105 cited
  • 2006Mixed bundling auctions79 cited
  • 1999Bundling decisions for selling multiple objects70 cited
  • 2018Approximating Revenue-Maximizing Combinatorial Auctions62 cited

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2015
Optimizing Display Advertising Markets: Challenges and Directions
45 cited
  • 2015Mixture Selection, Mechanism Design, and Signaling42 cited