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The ‘Strategy as Practice’ perspective has recently attracted a substantial following of scholars interested in developing a better understanding of strategy as ‘something people do’ rather than something that ‘organizations have’ (Johnson et al . 2003; Jarzabkowski et al . 2007; Johnson et al . 2007; Whittington 2006). Under this banner, researchers have begun to examine issues like what happens in strategy meetings (Schwartz and Balogun 2007; Jarzabkowski and Seidl 2008; Hodgkinson et al . 2006), how various strategic management tools are used (Kaplan and Jarzabkowski 2006; Stenfors et al . 2007) and how middle managers can and do contribute to strategy making (Balogun and Johnson 2004; Rouleau 2005). There is also a more critical stream in Strategy as Practice writing that has focused on the discursive practices of strategists (Laine and Vaara et al . 2007; Ezzamel and Wilmott, 2008) or on the roles of the wider strategy community including academics in the legitimation of potentially doubtful strategy practices (Whittington et al . 2003). Finally, there have been several attempts to position the Strategy as Practice perspective with respect to broader currents in theories of practice (Hendry and Seidl 2003; Chia and MacKay 2007; Johnson et al . 2007; Seidl 2007; Whittington 2006; Jarzabkowski 2004). This chapter begins to address a set of key but deceptively simple questions about this emerging body of work. Where is it heading?
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Stored only when both papers are in the corpus — 20 citations exist upstream.
Papers that cite the same references — the relational fallback while embeddings are still backfilling.
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