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Humor Effects in Shame-Inducing Health Issue Advertising: The Moderating Effects of Fear of Negative Evaluation
16 references·10 citing·46 second hop
Humor Effects in Shame-Inducing Health Issue Advertising: The Moderating Effects of Fear of Negative Evaluation (2015)Humor Effects in Shame-Inducing Health Is…The psychology of humor: an integrative approach (2008)The psychology of humor: an i…The Social Psychology of Humor (2007)The Social Psychology of HumorAre shame, guilt, and embarrassment distinct emotions? (1996)Are shame, guilt, and embarra…Self-conscious emotions: The psychology of shame, guilt, embarrassment, and pride. (1995)Self-conscious emotions: The …Shame and Pride: Affect, Sex, and the Birth of the Self (1994)Shame and Pride: Affect, Sex,…Socioeconomic status and health: how education, income, and occupation contribute to risk factors for cardiovascular disease. (1992)Socioeconomic status and heal…Gender, marital status and the social control of health behavior (1992)Gender, marital status and th…A secure base: parent-child attachment and healthy human development (1989)A secure base: parent-child a…Development and validation of brief measures of positive and negative affect: The PANAS scales. (1988)Development and validation of…Development and validation of brief measures of positive and negative affect: The PANAS scales. (1988)Development and validation of…A Secure Base. Parent-Child Attachment and Healthy Human Development. New York (Basic Books) 1988. (1988)A Secure Base. Parent-Child A…Approach, avoidance, and coping with stress. (1986)Approach, avoidance, and copi…Stress, appraisal, and coping (1985)Stress, appraisal, and copingA Brief Version of the Fear of Negative Evaluation Scale (1983)A Brief Version of the Fear o…Analysis of self-efficacy theory of behavioral change (1977)Analysis of self-efficacy the…Measurement of social-evaluative anxiety. (1969)Measurement of social-evaluat…Via Crucis of the Body: Clarice Lispector visits advertising (2025)Via Crucis of the Body: Clari…Using humor to increase COVID ‐19 vaccination intention for the unvaccinated: The moderating role of trust in government (2023)Using humor to increase COVID…Effectiveness of persuasive frames in advocacy videos (2021)Effectiveness of persuasive f…The effectiveness of a positively vs. negatively valenced PSA against sexually transmitted diseases – evidence from an experimental study (2020)The effectiveness of a positi…The use of advertising appeals in breast cancer detection messages: a web content analysis (2019)The use of advertising appeal…The emergence of a half-century of research on humour in advertising: what have we learned? What do we still need to learn? (2019)The emergence of a half-centu…Increasing the effectiveness of advertisements targeting social issues in least developed countries (2019)Increasing the effectiveness …Fluency in Commercial Breaks: The Impact of Repetition and Conceptual Priming on Brand Memory, Evaluation, and Behavioral Intentions (2019)Fluency in Commercial Breaks:…Investigating effective social marketing campaigns: the direct and indirect impacts of fear, challenge, and fear mixed with challenge appeals on help-seeking intentions (2015)Investigating effective socia…A Critical, Rhetorical Analysis of Man Therapy (2015)A Critical, Rhetorical Analys…Mental Models (1983)The four elementary forms of sociality: Framework for a unified theory of social relations. (1992)Toward A Hierarchical Model of Intrinsic and Extrinsic Motivation (1997)Biobehavioral responses to stress in females: Tend-and-befriend, not fight-or-flight. 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References

  • 1988Development and validation of brief measures of positive and negative affect: The PANAS scales.41,125 cited
  • 1988Development and validation of brief measures of positive and negative affect: The PANAS scales.32,408 cited
  • 1985Stress, appraisal, and coping32,038 cited
  • 1989A secure base: parent-child attachment and healthy human development4,885 cited
  • 1969Measurement of social-evaluative anxiety.3,484 cited
  • 1983A Brief Version of the Fear of Negative Evaluation Scale2,193 cited
  • 1992Socioeconomic status and health: how education, income, and occupation contribute to risk factors for cardiovascular disease.2,082 cited
  • 1986Approach, avoidance, and coping with stress.2,034 cited
  • 1996Are shame, guilt, and embarrassment distinct emotions?1,692 cited
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  • 1977Analysis of self-efficacy theory of behavioral change1,621 cited
  • 1995Self-conscious emotions: The psychology of shame, guilt, embarrassment, and pride.1,430 cited
  • 1992Gender, marital status and the social control of health behavior1,386 cited
  • 1988A Secure Base. Parent-Child Attachment and Healthy Human Development. New York (Basic Books) 1988.970 cited
  • 2007

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The Social Psychology of Humor
611 cited
  • 1994Shame and Pride: Affect, Sex, and the Birth of the Self608 cited
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    • 2019The use of advertising appeals in breast cancer detection messages: a web content analysis16 cited
    • 2020The effectiveness of a positively vs. negatively valenced PSA against sexually transmitted diseases – evidence from an experimental study14 cited
    • 2015A Critical, Rhetorical Analysis of Man Therapy12 cited
    • 2019Increasing the effectiveness of advertisements targeting social issues in least developed countries11 cited
    • 2023Using humor to increase COVID ‐19 vaccination intention for the unvaccinated: The moderating role of trust in government10 cited
    • 2019Fluency in Commercial Breaks: The Impact of Repetition and Conceptual Priming on Brand Memory, Evaluation, and Behavioral Intentions9 cited
    • 2025Via Crucis of the Body: Clarice Lispector visits advertising1 cited
    • 2015Investigating effective social marketing campaigns: the direct and indirect impacts of fear, challenge, and fear mixed with challenge appeals on help-seeking intentions1 cited