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Commitment and Customer Loyalty in Business-To-Business Context
16 references·1 citing·37 second hopsampled
Commitment and Customer Loyalty in Business-To-Business Context (2013)Commitment and Customer Loyalty in Busine…Synthesising qualitative and quantitative evidence: A review of possible methods (2005)Synthesising qualitative and …Customer Value, Satisfaction, Loyalty, and Switching Costs: An Illustration From a Business-to-Business Service Context (2004)Customer Value, Satisfaction,…Understanding Relationship Marketing Outcomes (2002)Understanding Relationship Ma…Whence Consumer Loyalty? (1999)Whence Consumer Loyalty?The Different Roles of Satisfaction, Trust, and Commitment in Customer Relationships (1999)The Different Roles of Satisf…The Behavioral Consequences of Service Quality (1996)The Behavioral Consequences o…Why Satisfied Customers Defect (1995)Why Satisfied Customers DefectThe Structure of Commitment in Exchange (1995)The Structure of Commitment i…Relationship Marketing of Services--Growing Interest, Emerging Perspectives (1995)Relationship Marketing of Ser…The Commitment-Trust Theory of Relationship Marketing (1994)The Commitment-Trust Theory o…Customer Loyalty: Toward an Integrated Conceptual Framework (1994)Customer Loyalty: Toward an I…An assessment of the relationship between service quality and customer satisfaction in the formation of consumers' purchase intentions (1994)An assessment of the relation…Factors Affecting Trust in Market Research Relationships (1993)Factors Affecting Trust in Ma…SERVQUAL: A multiple-Item Scale for measuring consumer perceptions of service quality (1988)SERVQUAL: A multiple-Item Sca…Developing Buyer-Seller Relationships (1987)Developing Buyer-Seller Relat…Brand Loyalty: Measurement and Management (1978)Brand Loyalty: Measurement an…The mediating role of customer loyalty on the effect of celebrity endorsement to impulse buying behavior (2024)The mediating role of custome…Quality Is Free: The Art of Making Quality Certain (1979)The SOCO Scale: A Measure of the Customer Orientation of Salespeople (1982)A Conceptual Model of Service Quality and Its Implications for Future Research (1985)Evolving to a New Dominant Logic for Marketing (2003)A Cognitive Model of the Antecedents and Consequences of Satisfaction Decisions (1980)Possessions and the Extended Self (1988)Consumers and Their Brands: Developing Relationship Theory in Consumer Research (1998)Assessing the effects of quality, value, and customer satisfaction on consumer behavioral intentions in service environments (2000)Electronic word-of-mouth via consumer-opinion platforms: What motivates consumers to articulate themselves on the Internet? (2004)Customer Engagement Behavior: Theoretical Foundations and Research Directions (2010)Measuring Service Quality: A Reexamination and Extension (1992)Understanding Customer Experience Throughout the Customer Journey (2016)Exchange and Power in Social Life. (1965)Determinants of Long-Term Orientation in Buyer-Seller Relationships (1994)An Examination of the Nature of Trust in Buyer-Seller Relationships (1997)Exchange and Power in Social Life (2017)Structural equation modeling in practice: A review and recommended two-step approach. (1988)Consumer Trust, Value, and Loyalty in Relational Exchanges (2002)Consumer Acceptance of Electronic Commerce: Integrating Trust and Risk with the Technology Acceptance Model (2003)Judgment under Uncertainty: Heuristics and Biases (1974)Economic Action and Social Structure: The Problem of Embeddedness (1985)Competitive Strategy: Techniques for Analyzing Industries and Competitors (1980)Understanding Attitudes and Predicting Social Behavior (1980)Whence Consumer Loyalty? (1999)An examination of the effects of motivation and satisfaction on destination loyalty: a structural model (2003)Evaluating Structural Equation Models with Unobservable Variables and Measurement Error (1981)On the Evaluation of Structural Equation Models (1988)The four levels of loyalty and the pivotal role of trust: a study of online service dynamics (2004)Factors Influencing the Effectiveness of Relationship Marketing: A Meta-Analysis (2006)Do social media marketing activities enhance customer equity? An empirical study of luxury fashion brand (2011)Belief, Attitude, Intention and Behavior: An Introduction to Theory and Research (1975)Comparative fit indexes in structural models. (1990)The Chain of Effects from Brand Trust and Brand Affect to Brand Performance: The Role of Brand Loyalty (2001)Trust and TAM in Online Shopping: An Integrated Model1 (2003)Relationship Quality in Services Selling: An Interpersonal Influence Perspective (1990)Zero defections: quality comes to services. (1990)Relational Benefits in Services Industries: The Customer's Perspective (1998)
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References

  • 1994The Commitment-Trust Theory of Relationship Marketing22,337 cited
  • 1988SERVQUAL: A multiple-Item Scale for measuring consumer perceptions of service quality21,113 cited
  • 1996The Behavioral Consequences of Service Quality11,994 cited
  • 1987Developing Buyer-Seller Relationships9,139 cited
  • 1999Whence Consumer Loyalty?7,319 cited
  • 1994Customer Loyalty: Toward an Integrated Conceptual Framework6,761 cited
  • 1999The Different Roles of Satisfaction, Trust, and Commitment in Customer Relationships4,900 cited
  • 1993Factors Affecting Trust in Market Research Relationships3,657 cited
  • 1995Relationship Marketing of Services--Growing Interest, Emerging Perspectives3,201 cited
  • 2002Understanding Relationship Marketing Outcomes2,299 cited
  • 1995The Structure of Commitment in Exchange2,238 cited
  • 1995Why Satisfied Customers Defect2,230 cited
  • 2005Synthesising qualitative and quantitative evidence: A review of possible methods2,130 cited
  • 1994An assessment of the relationship between service quality and customer satisfaction in the formation of consumers' purchase intentions1,999 cited
  • 2004Customer Value, Satisfaction, Loyalty, and Switching Costs: An Illustration From a Business-to-Business Service Context

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1,846 cited
  • 1978Brand Loyalty: Measurement and Management1,629 cited
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    • 2024The mediating role of customer loyalty on the effect of celebrity endorsement to impulse buying behavior5 cited