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Cyclical patterns in the content of advertisements
16 references·1 citing·36 second hop
Cyclical patterns in the content of advertisements (2006)Cyclical patterns in the content of adver…Diffusion of Innovations 1 (2019)Diffusion of Innovations 1International Financial Statistics (2003)International Financial Stati…Marketing management: analysis. planning. implementation and control (2000)Marketing management: analysi…Backlash: The Undeclared War against Women (1993)Backlash: The Undeclared War …Social Comparison and the Idealized Images of Advertising (1991)Social Comparison and the Ide…The Beauty Myth (1990)The Beauty MythBecoming a Consumer Society: A Longitudinal and Cross-Cultural Content Analysis of Print Ads from Hong Kong, the People's Republic of China, and Taiwan (1989)Becoming a Consumer Society: …The role of the mass media in promoting a thin standard of bodily attractiveness for women (1986)The role of the mass media in…The Distorted Mirror: Reflections on the Unintended Consequences of Advertising (1986)The Distorted Mirror: Reflect…Social communication in advertising : persons, products & images of well-being (1986)Social communication in adver…Power In and Around Organizations. (1985)Power In and Around Organizat…Images of Ourselves: The Good Life in Twentieth Century Advertising (1985)Images of Ourselves: The Good…Advertising, the uneasy persuasion (1984)Advertising, the uneasy persu…An Analysis of Information Content in Television Advertising (1977)An Analysis of Information Co…Marketing Management: Analysis, Planning and Control (1973)Marketing Management: Analysi…EXPLOIT THE PRODUCT LIFE CYCLE (1965)EXPLOIT THE PRODUCT LIFE CYCLEStyle changes of women’s heel height in Vogue 1950~2014 (2015)Style changes of women’s heel…The Practice of Social Research (1989)Backlash: The Undeclared War Against American Women (1991)Reading the romance (2002)Body Projects and the Regulation of Normative Masculinity (2005)Culture and Subjectivity in Neoliberal and Postfeminist Times (2008)Disentangling and Locating the “Global Right”: Anti-Gender Campaigns in Europe (2018)The Impact of Television Advertising: Learning Without Involvement (1965)A Generic Concept of Marketing (1972)Content Analysis in Consumer Research (1977)Understanding and Mitigating Uncertainty in Online Exchange Relationships: A Principal–Agent Perspective1 (2007)Social Media Brand Community and Consumer Behavior: Quantifying the Relative Impact of User- and Marketer-Generated Content (2013)A Theory of Social Comparison Processes (1954)Society and the Adolescent Self-Image (1965)A Cognitive Model of the Antecedents and Consequences of Satisfaction Decisions (1980)Seeking the Ideal Form: Product Design and Consumer Response (1995)The effect of experimental presentation of thin media images on body satisfaction: A meta‐analytic review (2001)The role of the media in body image concerns among women: A meta-analysis of experimental and correlational studies. (2008)Product life cycle research: A literature review (1979)The Evolution of New Industries and the Determinants of Market Structure (1990)Profiles of Product Innovators Among Large U.S. Manufacturers (1992)Conceptualizing, Measuring, and Managing Customer-Based Brand Equity (1993)Customer Loyalty: Toward an Integrated Conceptual Framework (1994)Evolving to a New Dominant Logic for Marketing (2003)Beauty and the Labor Market (1993)Feminism and the Mastery of Nature (1996)The Attractive Female Body Weight and Female Body Dissatisfaction in 26 Countries Across 10 World Regions: Results of the International Body Project I (2010)Corruption and Foreign Direct Investment (2002)Economic Vulnerability and Resilience: Concepts and Measurements (2009)World Development indicators (2015)The Strength of Weak Ties (1973)Diffusion of innovations. (2003)User Acceptance of Information Technology: Toward A Unified View1 (2003)Social Identity Theory and the Organization (1989)POWER IN TOP MANAGEMENT TEAMS: DIMENSIONS, MEASUREMENT, AND VALIDATION. (1992)Moving Beyond Dyadic Ties: A Network Theory of Stakeholder Influences (1997)The Effect of a Market Orientation on Business Profitability (1990)
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References

  • 2019Diffusion of Innovations 137,320 cited
  • 2000Marketing management: analysis. planning. implementation and control6,649 cited
  • 1973Marketing Management: Analysis, Planning and Control2,439 cited
  • 1985Power In and Around Organizations.2,437 cited
  • 1991Social Comparison and the Idealized Images of Advertising961 cited
  • 2003International Financial Statistics867 cited
  • 1990The Beauty Myth865 cited
  • 1965EXPLOIT THE PRODUCT LIFE CYCLE814 cited
  • 1993Backlash: The Undeclared War against Women773 cited
  • 1977An Analysis of Information Content in Television Advertising588 cited
  • 1986The role of the mass media in promoting a thin standard of bodily attractiveness for women543 cited
  • 1989Becoming a Consumer Society: A Longitudinal and Cross-Cultural Content Analysis of Print Ads from Hong Kong, the People's Republic of China, and Taiwan531 cited
  • 1986The Distorted Mirror: Reflections on the Unintended Consequences of Advertising432 cited
  • 1984Advertising, the uneasy persuasion419 cited
  • 1985Images of Ourselves: The Good Life in Twentieth Century Advertising383 cited
  • 1986

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Social communication in advertising : persons, products & images of well-being
375 cited

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  • 2015Style changes of women’s heel height in Vogue 1950~20141 cited