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Comparison of Chinese and Indian consumers' evaluative criteria when selecting denim jeans
16 references·16 citing·54 second hopsampled
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References

  • 1988Consumer Perceptions of Price, Quality, and Value: A Means-End Model and Synthesis of Evidence18,274 cited
  • 1982Reference Group Influence on Product and Brand Purchase Decisions1,950 cited
  • 1988The Moderating Effect of Prior Knowledge on Cue Utilization in Product Evaluations1,225 cited
  • 2000Effects of Brand Local and Nonlocal Origin on Consumer Attitudes in Developing Countries1,184 cited
  • 2007The importance of packaging attributes: a conjoint analysis approach717 cited
  • 2005Brands as Signals: A Cross-Country Validation Study644 cited
  • 1990Toward a Model of the In-Store Purchase Decision Process: Consumer Use of Criteria for Evaluating Women's Apparel346 cited
  • 2003Symbolic Value of Foreign Products in the People's Republic of China306 cited
  • 2007Changing lifestyles and consumption patterns in developing countries: A scenario analysis for China and India236 cited
  • 2001E-tailers versus retailers: which factors determine consumer preferences229 cited
  • 2004Store choice behaviour in an evolving market216 cited
  • 1996Chinese consumers’ evaluation of foreign products: the influence of culture, product types and product presentation format208 cited
  • 2004Consumer decision‐making styles on domestic and imported brand clothing191 cited
  • 2001Marketing Across Cultures

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185 cited
  • 2011Consumer Reliance On Intrinsic And Extrinsic Cues In Product Evaluations: A Conjoint Approach175 cited
  • 1995Consumers' Conceptualization of Apparel Attributes126 cited
  • Cited by

    • 2021Quality matters: reviewing the connections between perceived quality and clothing use time66 cited
    • 2017Re-visiting an old topic with a new approach: the case of ethical clothing58 cited
    • 2016Product attributes and preference for foreign brands among Vietnamese consumers51 cited
    • 2011Product Attributes' Effects on Perceived Values and Repurchase Intention in Korea, USA, and France47 cited
    • 2012Acculturation31 cited
    • 2022Does Sustainability Matter to Fashion Consumers? Clustering Fashion Consumers and Their Purchasing Behavior in Spain28 cited
    • 2013“Bonds” or “Calvin Klein” Down‐under27 cited
    • 2020Consumer responses to trade-offs in eco-friendly clothing: The moderating effects of fashion leadership and regulatory focus25 cited
    • 2021Recommendations for Sustainable Brand Personalities: An Empirical Study24 cited
    • 2018Fashion attributes preferred by young Bangladeshi consumers while buying casual clothes21 cited
    • 2012Status and Nonstatus Consumers’ Attitudes toward Foreign and Domestic Luxury Brands of Underwear17 cited
    • 2011Consumer perspectives of cultural branding: The case of Burberry in Taiwan17 cited
    • 2019Conjoint analysis of consumer preferences for dress design16 cited
    • 2014Does the Importance of Apparel Product Attributes Differ by Country? Testing Kano’s Theory of Attractive Quality in Four Countries15 cited
    • 2021An expansion of the brand and message framing effects on smart health-care clothing15 cited
    • 2022S/he styles: narcissistic fashion apparel consumption in India14 cited