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Success Factors in New Service Development and Value Creation through Services · Study

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ChapterSuccess Factors in New Service Development and Value Creation through Services

Bo Edvardsson2006

Chapter2006

Success Factors in New Service Development and Value Creation through Services

Bo Edvardsson · Anders Gustafsson · Bo Enquist

40 citations·0/0 files stored·Springer eBooks

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Service and Product Innovation Customer Service Quality and Loyalty Business Strategies and Innovation

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References

2003Evolving to a New Dominant Logic for Marketing 1990Zero defections: quality comes to services.1999The experience economy: work is theatre & every business a stage 2004The future of competition: co-creating unique value with customers 1993Assessing the Dimensionality and Structure of the Consumption Experience: Evaluation, Feeling, and Satisfaction 2000Technology Infusion in Service Encounters 2004The Four Service Marketing Myths 2002Managing the Total Customer Experience

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2006Values‐based service brands: narratives from IKEA 2015iSIM: An integrated design method for commercializing service innovation 2010Rethinking service innovation: four pathways to evolution 2016Productization of knowledge-intensive services 2013Business service networks and their process of emergence: The case of the Health Cluster Portugal 2012A Discourse on the Construction of a Service Innovation Model: Focus on the Cultural and Creative Industry Park

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2006Values‐based service brands: narratives from IKEAarticle · 14 shared references 2008Value in use through service experiencearticle · 10 shared references 2005Service quality: beyond cognitive assessmentarticle · 10 shared references 2014A visual interactive method for service prototypingarticle · 10 shared references 2005Cocreating Customer Value Through Hyperreality in the Prepurchase Service Experiencearticle · 8 shared references 2006Customer Value Formation in Practice: A Practice-Theoretical Approachthesis · 8 shared references

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Year2006

Typechapter

Published2006-12-01

VenueSpringer eBooks

Languageen

Citations40

Files0 public / 0

ShelfService and Product Innovation

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doi10.1007/978-3-540-29860-1_9

openalex_workW1549349234

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2012E-Business - Applications and Global Acceptance