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Corporate Social Responsibility and Product Evaluation: The Moderating Role of Brand Familiarity
16 references·9 citing·46 second hop
Corporate Social Responsibility and Product Evaluation: The Moderating Role of Brand Familiarity (2012)Corporate Social Responsibility and Produ…The Business Case for Corporate Social Responsibility: A Review of Concepts, Research and Practice (2010)The Business Case for Corpora…The Debate over Doing Good: Corporate Social Performance, Strategic Marketing Levers, and Firm-Idiosyncratic Risk (2009)The Debate over Doing Good: C…The Worth of Values – A Literature Review on the Relation Between Corporate Social and Financial Performance (2008)The Worth of Values – A Liter…Strengthening Stakeholder–Company Relationships Through Mutually Beneficial Corporate Social Responsibility Initiatives (2008)Strengthening Stakeholder–Com…Reaping relational rewards from corporate social responsibility: The role of competitive positioning (2007)Reaping relational rewards fr…How corporate social responsibility is defined: an analysis of 37 definitions (2006)How corporate social responsi…Corporate Social Responsibility: Strategic Implications* (2006)Corporate Social Responsibili…Corporate Social Responsibility, Customer Satisfaction, and Market Value (2006)Corporate Social Responsibili…Corporate social responsibility and consumers' attributions and brand evaluations in a product–harm crisis (2004)Corporate social responsibili…The boundaries of strategic corporate social responsibility (2001)The boundaries of strategic c…Does Doing Good Always Lead to Doing Better? Consumer Reactions to Corporate Social Responsibility (2001)Does Doing Good Always Lead t…Corporate Social Responsibility (1999)Corporate Social Responsibili…‘Building Strong Brands’ (1996)‘Building Strong Brands’Managing What Consumers Learn from Experience (1989)Managing What Consumers Learn…Dimensions of Consumer Expertise (1987)Dimensions of Consumer Expert…Business and Society: Ethics and Stakeholder Management (1981)Business and Society: Ethics …Don't miss the boat when consumers are in-store! Exploring the use of point-of-purchase displays to promote green and non-green products (2022)Don't miss the boat when cons…Doing good does not always lead to doing well: the corrective, compensating and cultivating goodwill CSR effects on brand defense (2022)Doing good does not always le…Hotels' sustainability practices and guests' familiarity, attitudes and behaviours (2021)Hotels' sustainability practi…Environmental Marketing Strategy and Customer Citizenship Behavior: An Investigation in a Café Setting (2021)Environmental Marketing Strat…When Advertising Highlights the Binomial Identity Values of Luxury and CSR Principles: The Examples of Louis Vuitton and Hermès (2018)When Advertising Highlights t…The impact of diverse corporate social responsibility practices on consumer product evaluations (2018)The impact of diverse corpora…Does the restaurant type matter for investment in corporate social responsibility? (2016)Does the restaurant type matt…Impact of voluntary product recalls on utilitarian and hedonic attitudes: Is it the same for all brands? (2015)Impact of voluntary product r…A Strategic Approach to CSR Communication: Examining the Impact of Brand Familiarity on Consumer Responses (2015)A Strategic Approach to CSR C…A Three-Dimensional Conceptual Model of Corporate Performance (1979)Managing Legitimacy: Strategic and Institutional Approaches (1995)The Social Responsibility of Business Is to Increase Its Profits (2007)What We Know and Don’t Know About Corporate Social Responsibility (2012)A literature and practice review to develop sustainable business model archetypes (2013)Carroll’s pyramid of CSR: taking another look (2016)Building Strong Brands (1995)A RESOURCE-BASED PERSPECTIVE ON CORPORATE ENVIRONMENTAL PERFORMANCE AND PROFITABILITY. (1997)The Role of Corporate Social Responsibility in Strengthening Multiple Stakeholder Relationships: A Field Experiment (2006)Corporate Hypocrisy: Overcoming the Threat of Inconsistent Corporate Social Responsibility Perceptions (2009)Exploring the credibility of online celebrities' Instagram profiles in influencing the purchase decisions of young female users (2016)The Social Construction of Reality: A Treatise in the Sociology of Knowledge. (1967)Toward a Theory of Stakeholder Identification and Salience: Defining the Principle of who and What Really Counts (1997)The Impact of Corporate Social Responsibility on Firm Value: The Role of Customer Awareness (2013)Conceptualizing the circular economy: An analysis of 114 definitions (2017)The Structure of Scientific Revolutions (1963)Firm Resources and Sustained Competitive Advantage (1991)Firm resources and sustained competitive advantage (2004)Corporate Social Responsibility and Resource-Based Perspectives (2006)The New Political Role of Business in a Globalized World: A Review of a New Perspective on CSR and its Implications for the Firm, Governance, and Democracy (2010)How does corporate social responsibility contribute to firm financial performance? The mediating role of competitive advantage, reputation, and customer satisfaction (2014)Possessions and the Extended Self (1988)The pyramid of corporate social responsibility: Toward the moral management of organizational stakeholders (1991)Consumers and Their Brands: Developing Relationship Theory in Consumer Research (1998)Corporate social responsibility and access to finance (2013)The Impact of Corporate Sustainability on Organizational Processes and Performance (2014)ASPECTS OF THE THEORY OF SYNTAX (1964)Belief, Attitude, Intention and Behavior: An Introduction to Theory and Research (1975)Human Inference: Strategies and Shortcomings of Social Judgment. (1983)Consumer Perceptions of Price, Quality, and Value: A Means-End Model and Synthesis of Evidence (1988)Conceptualizing, Measuring, and Managing Customer-Based Brand Equity (1993)Consumer Acceptance and Use of Information Technology: Extending the Unified Theory of Acceptance and Use of Technology1 (2012)Evaluating Structural Equation Models with Unobservable Variables and Measurement Error (1981)The Iron Cage Revisited: Institutional Isomorphism and Collective Rationality in Organizational Fields (1983)Structural equation modeling in practice: A review and recommended two-step approach. (1988)Corporate Sustainability: First Evidence on Materiality (2016)Corporate Social Responsibility and Firm Risk: Theory and Empirical Evidence (2018)Motivation and Personality (1997)“Implicit” and “Explicit” CSR: A Conceptual Framework for a Comparative Understanding of Corporate Social Responsibility (2008)Strategic management a stakeholder approach (2010)Building Brand Community (2002)The Effect of Corporate Social Responsibility on Customer Donations to Corporate-Supported Nonprofits (2004)CB-SEM vs PLS-SEM methods for research in social sciences and technology forecasting (2021)Toward A Unified Conception Of Business Ethics: Integrative Social Contracts Theory (1994)Corporate Social Responsibility: A Three-Domain Approach (2003)Managers' Personal Values as Drivers of Corporate Social Responsibility (2004)
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References

  • 1999Corporate Social Responsibility6,435 cited
  • 2001Does Doing Good Always Lead to Doing Better? Consumer Reactions to Corporate Social Responsibility4,659 cited
  • 1987Dimensions of Consumer Expertise4,373 cited
  • 2006How corporate social responsibility is defined: an analysis of 37 definitions4,092 cited
  • 2010The Business Case for Corporate Social Responsibility: A Review of Concepts, Research and Practice3,932 cited
  • 2006Corporate Social Responsibility, Customer Satisfaction, and Market Value3,436 cited
  • 2006Corporate Social Responsibility: Strategic Implications*3,155 cited
  • 1996‘Building Strong Brands’2,120 cited
  • 1981Business and Society: Ethics and Stakeholder Management1,566 cited
  • 2004Corporate social responsibility and consumers' attributions and brand evaluations in a product–harm crisis1,512 cited
  • 2001The boundaries of strategic corporate social responsibility1,344 cited
  • 2007Reaping relational rewards from corporate social responsibility: The role of competitive positioning1,295 cited
  • 2008The Worth of Values – A Literature Review on the Relation Between Corporate Social and Financial Performance1,130 cited
  • 1989Managing What Consumers Learn from Experience1,115 cited
  • 2008

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Strengthening Stakeholder–Company Relationships Through Mutually Beneficial Corporate Social Responsibility Initiatives
1,074 cited
  • 2009The Debate over Doing Good: Corporate Social Performance, Strategic Marketing Levers, and Firm-Idiosyncratic Risk962 cited
  • Cited by

    • 2015A Strategic Approach to CSR Communication: Examining the Impact of Brand Familiarity on Consumer Responses65 cited
    • 2016Does the restaurant type matter for investment in corporate social responsibility?42 cited
    • 2018The impact of diverse corporate social responsibility practices on consumer product evaluations41 cited
    • 2018When Advertising Highlights the Binomial Identity Values of Luxury and CSR Principles: The Examples of Louis Vuitton and Hermès28 cited
    • 2022Doing good does not always lead to doing well: the corrective, compensating and cultivating goodwill CSR effects on brand defense21 cited
    • 2021Hotels' sustainability practices and guests' familiarity, attitudes and behaviours18 cited
    • 2021Environmental Marketing Strategy and Customer Citizenship Behavior: An Investigation in a Café Setting17 cited
    • 2022Don't miss the boat when consumers are in-store! Exploring the use of point-of-purchase displays to promote green and non-green products14 cited
    • 2015Impact of voluntary product recalls on utilitarian and hedonic attitudes: Is it the same for all brands?14 cited