Psychometric Methods in Marketing Research: Part I, Conjoint AnalysisJ. Douglas Carroll, Paul E. Green1995-11-01articleJournal of Marketing Research259 citationsclosedNo readable copy stored yet — this record is metadata only.Economic and Environmental ValuationPsychometric Methodologies and TestingConsumer Market Behavior and PricingAbstractNo abstract was published for this record.Citations in this libraryStored only when both papers are in the corpus — 259 citations exist upstream.References1972Conditional logit analysis of qualitative choice behavior1978Conjoint Analysis in Consumer Research: Issues and Outlook1990Conjoint Analysis in Marketing: New Developments with Implications for Research and Practice1960Individual Choice Behavior: A Theoretical Analysis.1964Simultaneous conjoint measurement: A new type of fundamental measurement1983Design and Analysis of Simulated Consumer Choice or Allocation Experiments: An Approach Based on Aggregate Data1993An Exploration of High-Risk Leisure Consumption Through Skydiving1989Commercial Use of Conjoint Analysis: An UpdateCited by2001The No—Choice Alternative in Conjoint Choice Experiments2002Hierarchical Bayes versus Finite Mixture Conjoint Analysis Models: A Comparison of Fit, Prediction, and Partworth Recovery2015Skills and the graduate recruitment process: Evidence from two discrete choice experiments1997Psychometric Methods in Marketing Research: Part II, Multidimensional Scaling2000The Use of Conjoint-Analysis for Measuring Preferences in Supply Chain Design2003Design in the New e-Commerce Era1999Mapping the strategic thinking of public relations managers in a crisis situation: An illustrative example using conjoint analysis2014Situational variables and sustainability in multi-attribute decision-making