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The Perceived Value of Brand Heritage and Brand Luxury
16 references·0 citing·32 second hop
The Perceived Value of Brand Heritage and Brand Luxury (2012)The Perceived Value of Brand Heritage and…\nThe use of partial least squares path modeling in international marketing (2009)\nThe use of partial least sq…Index Construction with Formative Indicators: An Alternative to Scale Development (2001)Index Construction with Forma…Strategic Brand Management: Building, Measuring, and Managing Brand Equity. (2000)Strategic Brand Management: B…Modern Methods for Business Research (1998)Modern Methods for Business R…The Psychology of Attitudes (1997)The Psychology of AttitudesStrategic Brand Management: Building, Measuring, and Managing Brand Equity (1997)Strategic Brand Management: B…Customer value: The next source for competitive advantage (1997)Customer value: The next sour…Building Strong Brands (1995)Building Strong BrandsConceptualizing, Measuring, and Managing Customer-Based Brand Equity (1993)Conceptualizing, Measuring, a…Summated Rating Scale Construction (1992)Summated Rating Scale Constru…A Consumer Values Orientation for Materialism and Its Measurement: Scale Development and Validation (1992)A Consumer Values Orientation…Scale Development : Theory and Applications (1991)Scale Development : Theory an…Consumer Evaluations of Brand Extensions (1990)Consumer Evaluations of Brand…On the Evaluation of Structural Equation Models (1988)On the Evaluation of Structur…Consumer Perceptions of Price, Quality, and Value: A Means-End Model and Synthesis of Evidence (1988)Consumer Perceptions of Price…Evaluating Structural Equation Models with Unobservable Variables and Measurement Error (1981)Evaluating Structural Equatio…Information and Consumer Behavior (1970)The nature of human values (1973)A Conceptual Model of Service Quality and Its Implications for Future Research (1985)The Effect of a Market Orientation on Business Profitability (1990)Consumer Acceptance and Use of Information Technology: Extending the Unified Theory of Acceptance and Use of Technology1 (2012)A Paradigm for Developing Better Measures of Marketing Constructs (1979)Structural Equations with Latent Variables (1989)Structural Equations with Latent Variables. (1991)Behavioral Intention Formation in Knowledge Sharing: Examining the Roles of Extrinsic Motivators, Social-Psychological Forces, and Organizational Climate1 (2005)Using PLS Path Modeling for Assessing Hierarchical Construct Models: Guidelines and Empirical Illustration1 (2009)Specification, evaluation, and interpretation of structural equation models (2011)Belief, Attitude, Intention and Behavior: An Introduction to Theory and Research (1975)Understanding Attitudes and Predicting Social Behavior (1980)Customer Satisfaction, Market Share, and Profitability: Findings From Sweden (1994)Dimensions of Brand Personality (1997)The Chain of Effects from Brand Trust and Brand Affect to Brand Performance: The Role of Brand Loyalty (2001)Coefficient Alpha and the Internal Structure of Tests (1951)Structural equation modeling in practice: A review and recommended two-step approach. (1988)When to use and how to report the results of PLS-SEM (2018)Significance tests and goodness of fit in the analysis of covariance structures. (1980)An assessment of the use of partial least squares structural equation modeling in marketing research (2011)PLS-SEM: Indeed a Silver Bullet (2011)A new criterion for assessing discriminant validity in variance-based structural equation modeling (2014)An Examination of Selected Marketing Mix Elements and Brand Equity (2000)Consumer–Company Identification: A Framework for Understanding Consumers’ Relationships with Companies (2003)Customer Engagement Behavior: Theoretical Foundations and Research Directions (2010)Implicit social cognition: Attitudes, self-esteem, and stereotypes. (1995)International Norm Dynamics and Political Change (1998)Role congruity theory of prejudice toward female leaders. (2002)Scale Development Research (2006)Making sense of Cronbach's alpha (2011)PSYCHOLOGICAL, EMPOWERMENT IN THE WORKPLACE: DIMENSIONS, MEASUREMENT AND VALIDATION. (1995)
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References

  • 1981Evaluating Structural Equation Models with Unobservable Variables and Measurement Error108,884 cited
  • 1988On the Evaluation of Structural Equation Models26,139 cited
  • 1988Consumer Perceptions of Price, Quality, and Value: A Means-End Model and Synthesis of Evidence18,274 cited
  • 1991Scale Development : Theory and Applications15,552 cited
  • 1993Conceptualizing, Measuring, and Managing Customer-Based Brand Equity14,745 cited
  • 2009\nThe use of partial least squares path modeling in international marketing11,331 cited
  • 1997The Psychology of Attitudes7,143 cited
  • 1998Modern Methods for Business Research6,534 cited
  • 2001Index Construction with Formative Indicators: An Alternative to Scale Development4,805 cited
  • 1997Strategic Brand Management: Building, Measuring, and Managing Brand Equity4,788 cited
  • 1997Customer value: The next source for competitive advantage4,662 cited
  • 1995Building Strong Brands4,432 cited
  • 1992A Consumer Values Orientation for Materialism and Its Measurement: Scale Development and Validation3,378 cited
  • 1990Consumer Evaluations of Brand Extensions3,266 cited
  • 2000Strategic Brand Management: Building, Measuring, and Managing Brand Equity.

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3,261 cited
  • 1992Summated Rating Scale Construction2,164 cited
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