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Business strategies at the bottom of the pyramid (BOP): an examination of Mexico's BOP and insights from some of the inclusive strategies employed there
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References

  • 2009Development as Freedom15,886 cited
  • 2000The Mystery of Capital: Why Capitalism Triumphs in the West and Fails Everywhere Else5,104 cited
  • 2003The dynamic resource‐based view: capability lifecycles4,621 cited
  • 2000STRATEGY IN EMERGING ECONOMIES.3,835 cited
  • 2008The bottom billion: why the poorest countries are failing and what can be done about it3,068 cited
  • 2001World development report 2000/2001 : attacking poverty2,771 cited
  • 2000EFFECTS OF AGE AT ENTRY , KNOWLEDGE INTENSITY, AND IMITABILITY ON INTERNATIONAL GROWTH.2,746 cited
  • 1997Whose Reality Counts?: Putting the First Last2,401 cited
  • 2010The fortune at the bottom of the pyramid2,366 cited
  • 2006Fortune at the bottom of the pyramid, the: eradicating poverty through profits2,171 cited
  • 2003Creating sustainable value1,983 cited
  • 2007The Economic Lives of the Poor1,918 cited
  • 2002Serving the world's poor, profitably.1,520 cited
  • 2000Estimating the performance effects of business groups in emerging markets1,469 cited
  • 2004Reinventing strategies for emerging markets: beyond the transnational model1,438 cited

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2000
PARTNER SELECTION IN EMERGING AND DEVELOPED MARKET CONTEXTS: RESOURCE-BASED AND ORGANIZATIONAL LEARNING PERSPECTIVES.
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