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Metaphor and Persuasive Communication: A Multifunctional Approach
16 references·5 citing·36 second hop
Metaphor and Persuasive Communication: A Multifunctional Approach (2010)Metaphor and Persuasive Communication: A …Communication and Persuasion: Central and Peripheral Routes to Attitude Change (2015)Communication and Persuasion:…The Career of Metaphor. (2005)The Career of Metaphor.Metaphors We Live By (2003)Metaphors We Live ByVisual Rhetoric in Advertising: Text‐Interpretive, Experimental, and Reader‐Response Analyses (1999)Visual Rhetoric in Advertisin…The Psychology of Attitudes (1997)The Psychology of AttitudesThe Poetics of Mind: Figurative Thought, Language, and Understanding (1994)The Poetics of Mind: Figurati…Constructing inferences during narrative text comprehension. (1994)Constructing inferences durin…Understanding metaphorical comparisons: Beyond similarity. (1990)Understanding metaphorical co…Women, Fire, and Dangerous Things (1987)Women, Fire, and Dangerous Th…Communication and Persuasion (1986)Communication and PersuasionStructure‐Mapping: A Theoretical Framework for Analogy* (1983)Structure‐Mapping: A Theoreti…Heuristic versus systematic information processing and the use of source versus message cues in persuasion. (1980)Heuristic versus systematic i…Metaphor and Thought (1979)Metaphor and ThoughtBeyond literal similarity. (1979)Beyond literal similarity.Why Metaphors Are Necessary and Not Just Nice 1 (1975)Why Metaphors Are Necessary a…The Philosophy of Rhetoric (1936)The Philosophy of RhetoricWhen the Going Gets Tough, Leaders Use Metaphors and Storytelling: A Qualitative and Quantitative Study on Communication in the Context of COVID-19 and Ukraine Crises (2023)When the Going Gets Tough, Le…Meta-Analysis of the Persuasive Effects of Metaphorical vs. Literal Messages (2018)Meta-Analysis of the Persuasi…Drivers of cultural success: The case of sensory metaphors. (2015)Drivers of cultural success: …Embodied metaphor and abstract problem solving: Testing a metaphoric fit hypothesis in the health domain (2014)Embodied metaphor and abstrac…The metaphorical framing model: Political communication and public opinion. (2013)The metaphorical framing mode…Emotion And Adaptation (1991)Handbook of reading research (1991)A model of dual attitudes. (2000)Children's Reading Comprehension Ability: Concurrent Prediction by Working Memory, Verbal Ability, and Component Skills. (2004)A meta-analysis of the cognitive and motivational effects of serious games. (2013)Cohesion in English (2014)Models and Analogies in Science (1965)Features of similarity. (1977)Design Experiments: Theoretical and Methodological Challenges in Creating Complex Interventions in Classroom Settings (1992)Metaphor: A Practical Introduction (2002)Cognitive Linguistics (2004)The Elaboration Likelihood Model of Persuasion (1986)Mood and judgment: The affect infusion model (AIM). (1995)Common Method Bias in Marketing: Causes, Mechanisms, and Procedural Remedies (2012)Influencer Marketing: How Message Value and Credibility Affect Consumer Trust of Branded Content on Social Media (2018)Advances in Consumer Research (2025)Self-Perception Theory (1972)Script processing in attitude formation and decision making. (1976)The Elaboration Likelihood Model of Persuasion (1986)A Continuum of Impression Formation, from Category-Based to Individuating Processes: Influences of Information and Motivation on Attention and Interpretation (1990)Cognition and Social Behavior (2014)Implicit social cognition: Attitudes, self-esteem, and stereotypes. (1995)International Norm Dynamics and Political Change (1998)Role congruity theory of prejudice toward female leaders. (2002)Qualitative Analysis for Social Scientists (1987)The contemporary theory of metaphor (1993)A Dynamic Theory of Organizational Knowledge Creation (1994)The Case for Qualitative Research (1980)Dual coding theory: Retrospect and current status. (1991)On Two Metaphors for Learning and the Dangers of Choosing Just One (1998)Marketing through Instagram influencers: the impact of number of followers and product divergence on brand attitude (2017)Representativeness Revisited: Attribute Substitution in Intuitive Judgment (2002)Core affect and the psychological construction of emotion. (2003)Conceptual Integration Networks (1998)MIP: A Method for Identifying Metaphorically Used Words in Discourse (2007)A Method for Linguistic Metaphor Identification (2010)
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References

  • 2003Metaphors We Live By25,220 cited
  • 1987Women, Fire, and Dangerous Things12,688 cited
  • 1997The Psychology of Attitudes7,143 cited
  • 1980Heuristic versus systematic information processing and the use of source versus message cues in persuasion.5,511 cited
  • 1986Communication and Persuasion5,214 cited
  • 1983Structure‐Mapping: A Theoretical Framework for Analogy*5,058 cited
  • 2015Communication and Persuasion: Central and Peripheral Routes to Attitude Change4,993 cited
  • 1994The Poetics of Mind: Figurative Thought, Language, and Understanding2,990 cited
  • 1994Constructing inferences during narrative text comprehension.2,564 cited
  • 1979Metaphor and Thought2,158 cited
  • 1936The Philosophy of Rhetoric1,409 cited
  • 2005The Career of Metaphor.1,326 cited
  • 1990Understanding metaphorical comparisons: Beyond similarity.868 cited
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  • 1999Visual Rhetoric in Advertising: Text‐Interpretive, Experimental, and Reader‐Response Analyses656 cited
  • 1975Why Metaphors Are Necessary and Not Just Nice 1

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Cited by

  • 2018Meta-Analysis of the Persuasive Effects of Metaphorical vs. Literal Messages74 cited
  • 2015Drivers of cultural success: The case of sensory metaphors.72 cited
  • 2014Embodied metaphor and abstract problem solving: Testing a metaphoric fit hypothesis in the health domain56 cited
  • 2013The metaphorical framing model: Political communication and public opinion.44 cited
  • 2023When the Going Gets Tough, Leaders Use Metaphors and Storytelling: A Qualitative and Quantitative Study on Communication in the Context of COVID-19 and Ukraine Crises10 cited