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The Challenges of Scanner Data
16 references·3 citing·40 second hop
The Challenges of Scanner Data (1995)The Challenges of Scanner DataModeling Multiple Sources of Heterogeneity in Multinomial Logit Models: Methodological and Managerial Issues (1993)Modeling Multiple Sources of …Investigating Purchase Incidence, Brand Choice and Purchase Quantity Decisions of Households (1993)Investigating Purchase Incide…Quality Perceptions and Asymmetric Switching Between Brands (1991)Quality Perceptions and Asymm…Investigating Household Purchase Timing Decisions: A Conditional Hazard Function Approach (1991)Investigating Household Purch…Investigating Heterogeneity in Brand Preferences in Logit Models for Panel Data (1991)Investigating Heterogeneity i…Effects of Price Promotions on Variety-Seeking and Reinforcement Behavior (1991)Effects of Price Promotions o…An Empirical Analysis of the Relationship Between Brand Loyalty and Consumer Price Elasticity (1991)An Empirical Analysis of the …A Two-State Model of Purchase Incidence and Brand Choice (1991)A Two-State Model of Purchase…A Simultaneous Approach to the Whether, What and How Much to Buy Questions (1991)A Simultaneous Approach to th…A Market Response Model for Coupon Promotions (1990)A Market Response Model for C…A Cross-Category Analysis of Category Structure and Promotional Activity for Grocery Products (1990)A Cross-Category Analysis of …The Relationship Between Market Characteristics and Promotional Price Elasticities (1989)The Relationship Between Mark…Market-Share Analysis: Evaluating Competitive Marketing Effectiveness (1988)Market-Share Analysis: Evalua…Impact of Sales Promotions on When, What, and How Much to Buy (1988)Impact of Sales Promotions on…Consumer Promotions and the Acceleration of Product Purchases (1985)Consumer Promotions and the A…The Dirichlet: A Comprehensive Model of Buying Behaviour (1984)The Dirichlet: A Comprehensiv…Technological Evolution in Grocery Retail: A Systematic Literature Review (2021)Technological Evolution in Gr…Exploring the incidence and antecedents of buying an FMCG brand and UPC for the first time (2017)Exploring the incidence and a…Unilateral Competitive Effects of Horizontal Mergers (2006)Unilateral Competitive Effect…A Logit Model of Brand Choice Calibrated on Scanner Data (1983)Customer Switching Behavior in Service Industries: An Exploratory Study (1995)Adoption of Internet banking by Australian consumers: an empirical investigation (1999)Pursuing the Value-Conscious Consumer: Store Brands versus National Brand Promotions (2001)Conditional logit analysis of qualitative choice behavior (1972)Econometric Models for Count Data with an Application to the Patents-R & D Relationship (1984)Success in High-Technology Markets: Is Marketing Capability Critical? (1999)Analysis of Panel Data (2003)Modeling the Clickstream: Implications for Web-Based Advertising Efforts (2003)Academic collaborations and firm innovation performance in China: The role of region-specific institutions (2014)Econometric Methods for the Duration of Unemployment (1979)A Method for Minimizing the Impact of Distributional Assumptions in Econometric Models for Duration Data (1984)Will It Ever Fly? Modeling the Takeoff of Really New Consumer Durables (1997)The Contingency Value of Complementary Capabilities in Product Development (1999)When Does Retargeting Work? Information Specificity in Online Advertising (2013)Brand Loyalty: Measurement and Management (1978)Econometric Models and Economic Forecasts (1990)The Effects of Brand Loyalty on Competitive Price Promotional Strategies (1990)Firm-Created Word-of-Mouth Communication: Evidence from a Field Test (2009)The Impact of Brand Equity on Customer Acquisition, Retention, and Profit Margin (2012)Limited-dependent and qualitative variables in econometrics (1983)Brand trust in the context of consumer loyalty (2001)Understanding customer satisfaction and loyalty: An empirical study of mobile instant messages in China (2009)An Information Processing Theory of Consumer Choice (1979)Econometric Models of Probabilistic Choice (1981)Evaluating the Multiple Effects of Retail Promotions on Brand Loyal and Brand Switching Segments (1992)The Long-Term Impact of Promotions on Consumer Stockpiling Behavior (1998)The Impact of Brand Extension Introduction on Choice (2001)MODELING THE CHOICE OF RESIDENTIAL LOCATION (1978)Economics and Consumer Behavior (1980)Specification Tests for the Multinomial Logit Model (1984)Modeling Consumer Demand for Variety (2002)A multiple discrete–continuous extreme value model: formulation and application to discretionary time-use decisions (2004)The multiple discrete-continuous extreme value (MDCEV) model: Role of utility function parameters, identification considerations, and model extensions (2007)Creating a Market Orientation: A Longitudinal, Multifirm, Grounded Analysis of Cultural Transformation (2006)Consumer-Based Brand Equity and Firm Risk (2009)Linking marketing capabilities with profit growth (2009)Excess Behavioral Loyalty for High-Share Brands: Deviations from the Dirichlet Model for Repeat Purchasing (1993)A Comparison of Online and Offline Consumer Brand Loyalty (2003)Understanding brand performance measures: using Dirichlet benchmarks (2003)
this work references cited by second hop

References

  • 1988Impact of Sales Promotions on When, What, and How Much to Buy1,052 cited
  • 1991An Empirical Analysis of the Relationship Between Brand Loyalty and Consumer Price Elasticity452 cited
  • 1984The Dirichlet: A Comprehensive Model of Buying Behaviour435 cited
  • 1985Consumer Promotions and the Acceleration of Product Purchases409 cited
  • 1993Investigating Purchase Incidence, Brand Choice and Purchase Quantity Decisions of Households347 cited
  • 1991Quality Perceptions and Asymmetric Switching Between Brands310 cited
  • 1991Investigating Heterogeneity in Brand Preferences in Logit Models for Panel Data305 cited
  • 1991A Two-State Model of Purchase Incidence and Brand Choice297 cited
  • 1991Investigating Household Purchase Timing Decisions: A Conditional Hazard Function Approach270 cited
  • 1991A Simultaneous Approach to the Whether, What and How Much to Buy Questions261 cited
  • 1989The Relationship Between Market Characteristics and Promotional Price Elasticities240 cited
  • 1993Modeling Multiple Sources of Heterogeneity in Multinomial Logit Models: Methodological and Managerial Issues225 cited
  • 1988Market-Share Analysis: Evaluating Competitive Marketing Effectiveness215 cited
  • 1990A Cross-Category Analysis of Category Structure and Promotional Activity for Grocery Products143 cited

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  • 1990A Market Response Model for Coupon Promotions140 cited
  • 1991Effects of Price Promotions on Variety-Seeking and Reinforcement Behavior134 cited
  • Cited by

    • 2006Unilateral Competitive Effects of Horizontal Mergers79 cited
    • 2017Exploring the incidence and antecedents of buying an FMCG brand and UPC for the first time15 cited
    • 2021Technological Evolution in Grocery Retail: A Systematic Literature Review11 cited