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Post-purchase strategy: A key to successful industrial marketing and customer satisfaction
11 references·11 citing·38 second hop
Post-purchase strategy: A key to successful industrial marketing and customer satisfaction (1995)Post-purchase strategy: A key to successf…Innovations of and in Organizations (2020)Innovations of and in Organiz…Innovations and organizations (2020)Innovations and organizationsTransformational Leadership And Organizational Culture (1994)Transformational Leadership A…The Commitment-Trust Theory of Relationship Marketing (1994)The Commitment-Trust Theory o…Transformational Leadership and Organizational Culture (1993)Transformational Leadership a…The processes of technological innovation (1991)The processes of technologica…processes of technological innovation (1990)processes of technological in…Juran on planning for quality (1988)Juran on planning for qualityAfter the Sale is Over... 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References

  • 1994The Commitment-Trust Theory of Relationship Marketing23,031 cited
  • 1991The processes of technological innovation2,145 cited
  • 1994Transformational Leadership And Organizational Culture1,839 cited
  • 1990processes of technological innovation1,834 cited
  • 2020Innovations and organizations1,816 cited
  • 1988Juran on planning for quality1,209 cited
  • 1972A General Model for Understanding Organizational Buying Behavior922 cited
  • 2020Innovations of and in Organizations850 cited
  • 1993Transformational Leadership and Organizational Culture614 cited
  • 1983After the Sale is Over...412 cited
  • 1979Organizations buying in new task and rebuy situations80 cited

Cited by

  • 2001Product services: from a service supporting the product to a service supporting the client556 cited
  • 2014Service innovation in product-centric firms: a multidimensional business model perspective489 cited
  • 2010Information search in complex industrial buying: Empirical evidence from Brazil40 cited
  • 2001How buyers frame problems: Revisited37 cited
  • 2015

Only edges whose both ends are imported exist here. Widen the year window, or show the whole map. Back to the work

How to benefit from open innovation? An empirical investigation of open innovation, external partnerships and firm capabilities in the automotive industry
32 cited
  • 2010PROCUREMENT PROCEDURES FOR SUPPLIER INTEGRATION AND OPEN INNOVATION IN MATURE INDUSTRIES29 cited
  • 2015Service Driven Business Model Innovation : Organizing the Shift from a Product-based to a Service-centric Business Model18 cited
  • 2014Organizational empowerment and service strategy in manufacturing15 cited
  • 2023Does B2B WOM usage matter to channel relationship performance? The roles of organizational culture and psychic distance14 cited
  • 2009The dynamics and characteristics of buying centre networks9 cited
  • 2012The Fuzzy DNP based TAM3 for analyzing the factors influencing the acceptance of PadFones4 cited