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The Marketing of Public Library Services in the United Kingdom — The Rationale for a Marketing Approach
3 references·5 citing·33 second hop
The Marketing of Public Library Services in the United Kingdom — The Rationale for a Marketing Approach (1984)The Marketing of Public Library Services …The public library in perspective: An examination of its origins and modern role (1979)The public library in perspec…The effective library: Report of the Hillingdon Project on Public Library Effectiveness (1976)The effective library: Report…The library in society: A study of the public library in an urban setting, (1971)The library in society: A stu…A holistic view of the service experience at coffee franchises: A cross-cultural study (2019)A holistic view of the servic…An Evaluation of Public Library Services by Reading Habits: A User Study (2015)An Evaluation of Public Libra…Complaining behavior of public library users in South Korea (2003)Complaining behavior of publi…MARKETING PUBLIC LIBRARY SERVICES – OPPORTUNITIES FOR CHANGE (1992)MARKETING PUBLIC LIBRARY SERV…CHANGE MANAGEMENT FOR SCHOOL LIBRARY SERVICES (1992)CHANGE MANAGEMENT FOR SCHOOL …Availability, Accessibility, and Promotion (2003)INFORMATION USE PATTERN: A SURVEY OF T.S. CENTRAL STATE LIBRARY, CHANDIGARH (2011)A Behavioural Theory of the Firm (1965)Of strategies, deliberate and emergent (1985)Exploring Corporate Strategy: Text and Cases (1989)Visualization of database structures for information retrieval (1994)The effects of the ‘fair funding’ policy on schools library services (2001)Visualization of database structures for information retrieval (2011)Public library finance: Developments in Scotland (1992)Promotion of library services in the voluntary sector: the case of Christian Aid (1994)Developing 'appropriate' marketing within the public leisure and library sectors: a comparative study (1998)Marketing Management and Strategy (2013)Exit, Voice and Loyalty: Responses to Decline in Firms, Organizations, and States. (1970)Negative Word-of-Mouth by Dissatisfied Consumers: A Pilot Study (1983)The effects of distributive, procedural, and interactional justice on postcomplaint behavior (1997)Complaining intentions and their relationships to complaining behavior of academic library users in South Korea (2006)Predicting and explaining complaint intention and behaviour of Malaysian consumers: an application of the planned behaviour theory (2011)Modelling influential factors on customer loyalty in public libraries: a study of West Iran (2015)Understanding Attitudes and Predicting Social Behavior (1980)Evaluating Structural Equation Models with Unobservable Variables and Measurement Error (1981)Structural equation modeling in practice: A review and recommended two-step approach. (1988)Examining Image Congruence and Its Consequences in the Context of Robotic Coffee Shops (2021)How Brand Symbolism, Perceived Service Quality, and CSR Skepticism Influence Consumers to Engage in Citizenship Behavior (2021)QUICKSERV: a service quality assessment tool for the quick-service restaurant industry (2021)Libraries for leisure time (2006)Public library services for children (2006)The National Library of Ireland (2006)The Effect of Prime Display Location on Public Library Circulation of Selected Adult Titles (1972)False Optimism: Modernity, Class, and the Public Library in Britain in the 1960s and 1970s (2003)Perceptions of archives, libraries, and museums in modern Britain (2009)Community libraries: a brief review of their origins and nature with particular reference to South Africa (1989)Using Geographic Information Systems to Analyze Library Utilization (1997)In the public eye (2002)
this work references cited by second hop

References

  • 1979The public library in perspective: An examination of its origins and modern role62 cited
  • 1971The library in society: A study of the public library in an urban setting,41 cited
  • 1976The effective library: Report of the Hillingdon Project on Public Library Effectiveness41 cited

Cited by

  • 2003Complaining behavior of public library users in South Korea54 cited
  • 2019A holistic view of the service experience at coffee franchises: A cross-cultural study50 cited
  • 1992MARKETING PUBLIC LIBRARY SERVICES – OPPORTUNITIES FOR CHANGE10 cited
  • 1992CHANGE MANAGEMENT FOR SCHOOL LIBRARY SERVICES4 cited
  • 2015An Evaluation of Public Library Services by Reading Habits: A User Study1 cited

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