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Ubiquitous organization: organizational design for e‐CRM

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2010

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eCRM 2.0 applications and trends: The use and perceptions of Greek tourism firms of social networks and intelligence

141 cited

2011A fuzzy group quality function deployment model for e-CRM framework assessment in agile manufacturing70 cited

2012A Literature Review and Classification of Relationship Marketing Research51 cited

2010Internet Technologies, ECRM Capabilities, and Performance Benefits for SMEs: An Exploratory Study47 cited

2005Integration of customer relationship management: status quo and implications for research and practice41 cited

2005Aligning IT and marketing — The impact of database marketing and CRM38 cited

2009Beyond the Red Queen syndrome: CRM technology and building material suppliers33 cited

2008Principles for successful aCRM in organizations21 cited

2009A framework for analytical CRM: a data mining perspective12 cited

2008Data mining tools: a CRM perspective12 cited

2013A Framework for the Adoption of Electronic Customer Relationship Management Information Systems in Developing Countries8 cited