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Advancing use of norms for social marketing: extending the theory of normative social behavior
16 references·0 citing·36 second hop
Advancing use of norms for social marketing: extending the theory of normative social behavior (2014)Advancing use of norms for social marketi…Media Effects (2009)Media EffectsAn Explication of Social Norms (2005)An Explication of Social NormsSocial Cognitive Theory of Mass Communication (2001)Social Cognitive Theory of Ma…Efficacy of the Theory of Planned Behaviour: A meta‐analytic review (2001)Efficacy of the Theory of Pla…The Theory of Planned Behavior: A Review of its Applications to Health-Related Behaviors (1996)The Theory of Planned Behavio…Health Behavior and Health Education: Theory, Research, and Practice (1992)Health Behavior and Health Ed…The theory of planned behavior (1991)The theory of planned behaviorThe Theory of Reasoned Action: A Meta-Analysis of Past Research with Recommendations for Modifications and Future Research (1988)The Theory of Reasoned Action…The Elaboration Likelihood Model of Persuasion (1986)The Elaboration Likelihood Mo…Measuring the Involvement Construct (1985)Measuring the Involvement Con…From Intentions to Actions: A Theory of Planned Behavior (1985)From Intentions to Actions: A…Action control : from cognition to behavior (1985)Action control : from cogniti…Central and Peripheral Routes to Advertising Effectiveness: The Moderating Role of Involvement (1983)Central and Peripheral Routes…Living with Television: The Violence Profile (1976)Living with Television: The V…Belief, Attitude, Intention and Behavior: An Introduction to Theory and Research (1975)Belief, Attitude, Intention a…The Impact of Television Advertising: Learning Without Involvement (1965)The Impact of Television Adve…Self-efficacy: Toward a unifying theory of behavioral change. (1977)Self-efficacy: Toward a unifying theory of behavioral change. (1977)Understanding Information Technology Usage: A Test of Competing Models (1995)A Theory of Cognitive Dissonance (1957)Understanding Attitudes and Predicting Social Behavior (1980)The Persuasion Knowledge Model: How People Cope with Persuasion Attempts (1994)Communication and Persuasion: Central and Peripheral Routes to Attitude Change (2015)Using social and behavioural science to support COVID-19 pandemic response (2020)Social Foundations of Thought and Action : A Social Cognitive Theory (1985)Self-Efficacy: The Exercise of Control (1999)Social Cognitive Theory: An Agentic Perspective (1999)Social Cognitive Theory: An Agentic Perspective (2001)Health Promotion by Social Cognitive Means (2004)Instagram and YouTube bloggers promote it, why should I buy? How credibility and parasocial interaction influence purchase intentions (2019)The Theory of Buyer Behavior (1971)An Information Processing Theory of Consumer Choice (1979)Consumer perceived value: The development of a multiple item scale (2001)Brand Experience: What Is It? How Is It Measured? Does It Affect Loyalty? (2009)Consumer Brand Engagement in Social Media: Conceptualization, Scale Development and Validation (2014)Coefficient Alpha and the Internal Structure of Tests (1951)A Theoretical Extension of the Technology Acceptance Model: Four Longitudinal Field Studies (2000)User Acceptance of Information Technology: Toward A Unified View1 (2003)Consumer Acceptance and Use of Information Technology: Extending the Unified Theory of Acceptance and Use of Technology1 (2012)Attitude-behavior relations: A theoretical analysis and review of empirical research. (1977)Does changing behavioral intentions engender behavior change? A meta-analysis of the experimental evidence. (2006)A power primer. (1992)Nature and Operation of Attitudes (2001)Perceived Behavioral Control, Self‐Efficacy, Locus of Control, and the Theory of Planned Behavior 1 (2002)The theory of planned behaviour: Reactions and reflections (2011)Statistical principles in experimental design. (1962)A Theory of Cognitive Dissonance (2017)Perceived Usefulness, Perceived Ease of Use, and User Acceptance of Information Technology (1989)Common method biases in behavioral research: A critical review of the literature and recommended remedies. (2003)AN ECOLOGICAL APPROACH TO CREATING ACTIVE LIVING COMMUNITIES (2005)Ecological models of health behavior. (2008)The Role of Behavioral Science Theory in Development and Implementation of Public Health Interventions (2010)
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References

  • 1991The theory of planned behavior90,729 cited
  • 1975Belief, Attitude, Intention and Behavior: An Introduction to Theory and Research36,736 cited
  • 1985From Intentions to Actions: A Theory of Planned Behavior19,049 cited
  • 1992Health Behavior and Health Education: Theory, Research, and Practice13,207 cited
  • 2001Efficacy of the Theory of Planned Behaviour: A meta‐analytic review9,964 cited
  • 1986The Elaboration Likelihood Model of Persuasion8,811 cited
  • 1985Measuring the Involvement Construct6,012 cited
  • 1983Central and Peripheral Routes to Advertising Effectiveness: The Moderating Role of Involvement4,602 cited
  • 1988The Theory of Reasoned Action: A Meta-Analysis of Past Research with Recommendations for Modifications and Future Research3,866 cited
  • 2001Social Cognitive Theory of Mass Communication3,774 cited
  • 1985Action control : from cognition to behavior3,431 cited
  • 1996The Theory of Planned Behavior: A Review of its Applications to Health-Related Behaviors3,184 cited
  • 1976Living with Television: The Violence Profile2,353 cited
  • 2009Media Effects1,668 cited
  • 1965The Impact of Television Advertising: Learning Without Involvement1,545 cited

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  • 2005An Explication of Social Norms1,423 cited
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