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A Dynamic Model of Cross-Category Competition: Theory, Tests and Applications · Study

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ArticleA Dynamic Model of Cross-Category Competition: Theory, Tests and Applications

Subir K. Bandyopadhyay2009

Article2009

A Dynamic Model of Cross-Category Competition: Theory, Tests and Applications

Subir K. Bandyopadhyay

33 citations·0/0 files stored·Journal of Retailing

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Consumer Market Behavior and Pricing Supply Chain and Inventory Management Economics of Agriculture and Food Markets

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References

1969Investigating Causal Relations by Econometric Models and Cross-spectral Methods 1980Macroeconomics and Reality 1972MONEY, INCOME, AND CAUSALITY 1990Sales Promotion: Concepts, Methods and Strategies 1983Comparing alternative tests of causality in temporal systems 1981A Model for Optimizing Retail Space Allocations 1994Challenges and Opportunities Facing Brand Management: An Introduction to the Special Issue 1986Beyond the Many Faces of Price: An Integration of Pricing Strategies

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2012OPTIMIZATION OF ONLINE PROMOTION: A PROFIT-MAXIMIZING MODEL INTEGRATING PRICE DISCOUNT AND PRODUCT RECOMMENDATION 2013Call back the jury: Reinvestigating the effects of fit and parent brand quality in determining brand extension success

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Year2009

Typearticle

Published2009-06-01

VenueJournal of Retailing

ISSN-L0022-4359

Languageen

Citations33

Files0 public / 0

ShelfConsumer Market Behavior and Pricing

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doi10.1016/j.jretai.2009.05.001

openalex_workW1990915801

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