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Sequential selection of correlated ads by POMDPs
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Sequential selection of correlated ads by POMDPs (2012)Sequential selection of correlated ads by…OR PRACTICE—Scheduling of Dynamic In-Game Advertising (2011)OR PRACTICE—Scheduling of Dyn…Pricing guaranteed contracts in online display advertising (2010)Pricing guaranteed contracts …Dynamic revenue management for online display advertising (2009)Dynamic revenue management fo…Pricing display ads and contextual ads: Competition, acquisition, and investment (2008)Pricing display ads and conte…Online advertising: Pay-per-view versus pay-per-click — A comment (2008)Online advertising: Pay-per-v…Multi-armed bandit problems with dependent arms (2007)Multi-armed bandit problems w…Online advertising: Pay-per-view versus pay-per-click (2004)Online advertising: Pay-per-v…Targeted Advertising on the Web with Inventory Management (2003)Targeted Advertising on the W…UNDERSTANDING CONSUMERS ATTITUDE TOWARD ADVERTISING (2002)UNDERSTANDING CONSUMERS ATTIT…Finite-time Analysis of the Multiarmed Bandit Problem (2002)Finite-time Analysis of the M…The Theory and Practice of Revenue Management (2004)The Theory and Practice of Revenue Management (2005)Internet Advertising and the Generalized Second-Price Auction: Selling Billions of Dollars Worth of Keywords (2007)Optimal contract-sizing in online display advertising for publishers with regret considerations (2013)Cost-per-Impression Pricing for Display Advertising (2018)Advertisement revenue management: Determining the optimal mix of skippable and non-skippable ads for online video sharing platforms (2020)Stability in Competition (1929)Information and Consumer Behavior (1970)Stability in Competition (1990)Measuring the Customer Experience in Online Environments: A Structural Modeling Approach (2000)Allocating expenditures across keywords in search advertising (2007)Cost-per-Click Pricing for Display Advertising (2014)Pricing and rebate strategies for an e-shop with a cashback website (2017)Stochastic Dominance and Expected Utility: Survey and Analysis (1992)Revenue Management in a Dynamic Network Environment (2003)Online advertisement service pricing and an option contract (2010)An empirical study of reserve price optimisation in real-time bidding (2014)A Unified Framework for the Scheduling of Guaranteed Targeted Display Advertising Under Reach and Frequency Requirements (2017)Automobile Prices in Market Equilibrium (1995)Measuring Market Power in the Ready-to-Eat Cereal Industry (1998)Risk-aware revenue maximization in display advertising (2012)Planning Online Advertising Using Gini Indices (2019)Readings in Electronic Commerce (1996)Internet Publishing and Beyond: The Economics of Digital Information and Intellectual Property. (2001)Commercial Scenarios for the Web: Opportunities and Challenges (2006)Utilization of mass communication by the individual (1974)The uses of mass communications : current perspectives on gratifications research (1975)Advertising Value and Advertising on the Web (1996)Do males and females think in the same way? An empirical investigation on the gender differences in Web advertising evaluation (2010)Virtual advertising in sports events: does it really work? (2011)LET’S PLAYING GAME: THE EFFECTS OF BRAND-GAME-SELF CONGRUITIES ON PLAYER'S ATTITUDE TOWARDS BRANDS IN ADVERGAMES (2017)ADPULS: An Advertising Model with Wearout and Pulsation (1982)Optimizing Performance-Based Internet Advertisement Campaigns (2016)A reinforcement learning approach for hotel revenue management with evidence from field experiments (2023)Bandit Processes and Dynamic Allocation Indices (1979)Sample mean based index policies byO(logn) regret for the multi-armed bandit problem (1995)An adaptive algorithm for selecting profitable keywords for search-based advertising services (2006)The Knowledge Gradient Algorithm for a General Class of Online Learning Problems (2012)Bandits with Knapsacks (2018)Prediction, Learning, and Games (2006)Information-Theoretic Regret Bounds for Gaussian Process Optimization in the Bandit Setting (2012)Regret Analysis of Stochastic and Nonstochastic Multi-armed Bandit Problems (2012)
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References

  • 2002Finite-time Analysis of the Multiarmed Bandit Problem5,980 cited
  • 2002UNDERSTANDING CONSUMERS ATTITUDE TOWARD ADVERTISING170 cited
  • 2007Multi-armed bandit problems with dependent arms163 cited
  • 2009Dynamic revenue management for online display advertising83 cited
  • 2003Targeted Advertising on the Web with Inventory Management60 cited
  • 2004Online advertising: Pay-per-view versus pay-per-click55 cited
  • 2011OR PRACTICE—Scheduling of Dynamic In-Game Advertising37 cited
  • 2008Online advertising: Pay-per-view versus pay-per-click — A comment30 cited
  • 2010Pricing guaranteed contracts in online display advertising28 cited
  • 2008Pricing display ads and contextual ads: Competition, acquisition, and investment14 cited

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