References

• 2018MANAGING PUBLIC RELATIONS2,197 cited
• 1967Effective Public Relations975 cited
• 1998Managing public relations871 cited
• 1982Beyond Agenda Setting: Information Subsidies and Public Policy823 cited
• 1953Effective Public Relations779 cited
• 1986Advancement for public relations role models286 cited
• 1991The Limits of Symmetry: A Game Theory Approach to Symmetric and Asymmetric Public Relations171 cited
• 1989Sierra club study shows who become activists156 cited
• 1989Toward a Theory of the Public Relations Behavior of Organizations: Review of a Program of Research155 cited
• 1976Organizations and Public Relations: Testing a Communication Theory.100 cited
• 1990Power in the Public Relations Department73 cited
• 1966Biography of an Idea: Memoirs of Public Relations Counsel Edward L. Bernays69 cited
• 1952Public Relations and American Democracy47 cited
• 1963The making of a public relations man34 cited
• 1952Public Relations and American Democracy33 cited
• 2013Symmetrical Systems of Internal Communication