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Children and race in South African magazine advertising: Pre- and post-apartheid
14 references·1 citing·47 second hop
Children and race in South African magazine advertising: Pre- and post-apartheid (2003)Children and race in South African magazi…Portrayals of African, Hispanic, and Asian Americans in Magazine Advertising (1995)Portrayals of African, Hispan…Marketing Management: Providing, Communicating and Delivering Value (1995)Marketing Management: Providi…The Image of Children in Magazine Advertisements From 1905 to 1990 (1994)The Image of Children in Maga…Sold separately: children and parents in consumer culture (1994)Sold separately: children and…A content analysis of gender differences in children's advertising (1994)A content analysis of gender …Identifying Global and Culture-Specific Dimensions of Humor in Advertising: A Multinational Analysis (1993)Identifying Global and Cultur…Advertising and Cultural Values: Reflections in the Distorted Mirror (1990)Advertising and Cultural Valu…The Use of Children in Advertising and the Impact of Advertising Aimed at Children (1987)The Use of Children in Advert…Images of ‘Woman’ (1983)Images of ‘Woman’A Content Analysis of Animation in Television Advertising (1983)A Content Analysis of Animati…Images of woman: Advertising in women's magazines (1975)Images of woman: Advertising …Content Analysis in Communication Research. (1972)Content Analysis in Communica…Children's Purchase Influence Attempts and Parental Yielding (1972)Children's Purchase Influence…Content Analysis in Communication Research. (1952)Content Analysis in Communica…The social dimension of multi-racial advertising: Its impact on consumers’ attitude (2009)The social dimension of multi…The nature of human values (1973)Current issues and research in advertising (1978)Advertising the American Dream (1985)Matching Advertising Appeals to Culture: The Influence of Products' Use Conditions (1996)Measuring Culture Outside the Head: A Meta-Analysis of Individualism—Collectivism in Cultural Products (2008)Marketing Communications and Corporate Social Responsibility (CSR): Marriage of Convenience or Shotgun Wedding? (2009)Reliability of Content Analysis: The Case of Nominal Scale Coding (1955)Gender Advertisements. 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this work references cited by second hop

References

  • 1952Content Analysis in Communication Research.3,118 cited
  • 1972Content Analysis in Communication Research.413 cited
  • 1993Identifying Global and Culture-Specific Dimensions of Humor in Advertising: A Multinational Analysis350 cited
  • 1972Children's Purchase Influence Attempts and Parental Yielding252 cited
  • 1994Sold separately: children and parents in consumer culture235 cited
  • 1990Advertising and Cultural Values: Reflections in the Distorted Mirror193 cited
  • 1994A content analysis of gender differences in children's advertising107 cited
  • 1995Portrayals of African, Hispanic, and Asian Americans in Magazine Advertising91 cited
  • 1983A Content Analysis of Animation in Television Advertising43 cited
  • 1975Images of woman: Advertising in women's magazines42 cited
  • 1987The Use of Children in Advertising and the Impact of Advertising Aimed at Children40 cited
  • 1994The Image of Children in Magazine Advertisements From 1905 to 199040 cited
  • 1995Marketing Management: Providing, Communicating and Delivering Value37 cited
  • 1983Images of ‘Woman’23 cited

Cited by

  • 2009The social dimension of multi-racial advertising: Its impact on consumers’ attitude

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5 cited