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Getting Closer to the Consumer – How Nivea Co-Creates New Products
13 references·8 citing·35 second hop
Getting Closer to the Consumer – How Nivea Co-Creates New Products (2011)Getting Closer to the Consumer – How Nive…Refining Virtual Co-Creation from a Consumer Perspective (2010)Refining Virtual Co-Creation …The “I Designed It Myself” Effect in Mass Customization (2009)The “I Designed It Myself” Ef…Open Innovation: Researching a New Paradigm – By H. Chesbrough, W. Vanhaverbeke and J. West (2008)Open Innovation: Researching …How to Profit From a Better ¿Virtual Customer Environment¿ (2008)How to Profit From a Better ¿…The Sources of Innovation (2007)The Sources of InnovationOpen Innovation (2006)Open InnovationOpen innovation : researching a new paradigm (2006)Open innovation : researching…Innovacion disruptiva para el cambio social (2006)Innovacion disruptiva para el…Connect and Develop : Inside Procter & Gamble's New Model for Innovation (2006)Connect and Develop : Inside …Collaborating to create: The Internet as a platform for customer engagement in product innovation (2005)Collaborating to create: The …Tuxedo Park: a Wall Street tycoon and the secret palace of science that changed the course of World War II (2002)Tuxedo Park: a Wall Street ty…The virtual customer (2002)The virtual customerThe Field behind the Screen: Using Netnography for Marketing Research in Online Communities (2002)The Field behind the Screen: …Knowledge spillovers between universities and companies of low-density territories (2020)Knowledge spillovers between …Influence of customer participation in new product development: the moderating role of social media (2020)Influence of customer partici…Making Open Innovation Stick: A Study of Open Innovation Implementation in 756 Global Organizations (2018)Making Open Innovation Stick:…Effect of Crowdsourcing on Consumer Brand Perceptions and Behavioral Intentions (2018)Effect of Crowdsourcing on Co…The impact of crowdsourcing on the evolution of knowledge management: Insights from a case study (2017)The impact of crowdsourcing o…Mapping the Impact of Social Media for Innovation: The Role of Social Media in Explaining Innovation Performance in the PDMA Comparative Performance Assessment Study (2016)Mapping the Impact of Social …Co-creation: moving towards a framework for creating innovation in the Triple Helix (2014)Co-creation: moving towards a…Les lead-users en marketing : Interrogations et nouvelles contributions psychométriques (2013)Les lead-users en marketing :…Naturalistic inquiry (1985)Using Online Conversations to Study Word-of-Mouth Communication (2004)Effects of Word-of-Mouth versus Traditional Marketing: Findings from an Internet Social Networking Site (2009)Consumer engagement in a virtual brand community: An exploratory analysis (2011)The Discovery of Grounded Theory (2017)Distinction: A Social Critique of the Judgement of Taste* (2018)Building Theories from Case Study Research (1989)Qualitative Data Analysis: An Expanded Sourcebook (1994)Customer Engagement: Exploring Customer Relationships Beyond Purchase (2012)Consumer Brand Engagement in Social Media: Conceptualization, Scale Development and Validation (2014)Stage-gate systems: A new tool for managing new products (1990)Developing products in half the time (1991)The Voice of the Customer (1993)Switching barriers and repurchase intentions in services (2000)Research on Innovation: A Review and Agenda for Marketing Science (2006)Open innovation in SMEs: Trends, motives and management challenges (2008)How open is innovation? (2010)Organizing for Innovation in the Digitized World (2012)The Open Innovation Journey: How firms dynamically implement the emerging innovation management paradigm (2009)Closed or open innovation? Problem solving and the governance choice (2013)Supplier selection among SMEs on the basis of their green innovation ability using BWM and fuzzy TOPSIS (2017)The IKEA effect: When labor leads to love (2011)The mass customization decade: An updated review of the literature (2012)Business Models and Technological Innovation (2013)Organizational Learning and Communities-of-Practice: Toward a Unified View of Working, Learning, and Innovation (1991)The Relational View: Cooperative Strategy and Sources of Interorganizational Competitive Advantage (1998)Open for innovation: the role of openness in explaining innovation performance among U.K. manufacturing firms (2005)Customer loyalty: a review and future directions with a special focus on the hospitality industry (2015)Managing Co‐creation Design: A Strategic Approach to Innovation (2015)The impact of online brand community characteristics on customer engagement: An application of Stimulus-Organism-Response paradigm (2017)Building absorptive capacity to organise inbound open innovation in traditional industries (2010)A Bibliometric Review of Open Innovation: Setting a Research Agenda (2016)La innovación gerencial, una estrategia de crecimiento en los pequeños y medianos empresarios (2022)Leveraging External Sources of Innovation: A Review of Research on Open Innovation (2013)Ecosystem as Structure (2016)
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References

  • 2007The Sources of Innovation5,098 cited
  • 2002The Field behind the Screen: Using Netnography for Marketing Research in Online Communities3,970 cited
  • 2006Open innovation : researching a new paradigm3,334 cited
  • 2006Open Innovation2,692 cited
  • 2005Collaborating to create: The Internet as a platform for customer engagement in product innovation1,406 cited
  • 2009The “I Designed It Myself” Effect in Mass Customization762 cited
  • 2006Connect and Develop : Inside Procter & Gamble's New Model for Innovation760 cited
  • 2010Refining Virtual Co-Creation from a Consumer Perspective713 cited
  • 2008Open Innovation: Researching a New Paradigm – By H. Chesbrough, W. Vanhaverbeke and J. West596 cited
  • 2002The virtual customer527 cited
  • 2006Innovacion disruptiva para el cambio social367 cited
  • 2008How to Profit From a Better ¿Virtual Customer Environment¿343 cited
  • 2002Tuxedo Park: a Wall Street tycoon and the secret palace of science that changed the course of World War II90 cited

Cited by

  • 2016Mapping the Impact of Social Media for Innovation: The Role of Social Media in Explaining Innovation Performance in the PDMA Comparative Performance Assessment Study107 cited
  • 2018

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Making Open Innovation Stick: A Study of Open Innovation Implementation in 756 Global Organizations
43 cited
  • 2014Co-creation: moving towards a framework for creating innovation in the Triple Helix21 cited
  • 2013Les lead-users en marketing : Interrogations et nouvelles contributions psychométriques20 cited
  • 2017The impact of crowdsourcing on the evolution of knowledge management: Insights from a case study18 cited
  • 2020Influence of customer participation in new product development: the moderating role of social media15 cited
  • 2018Effect of Crowdsourcing on Consumer Brand Perceptions and Behavioral Intentions11 cited
  • 2020Knowledge spillovers between universities and companies of low-density territories10 cited