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The Role of Accent Standardness in Message Preference and Recall
16 references·16 citing·45 second hopsampled
The Role of Accent Standardness in Message Preference and Recall (2012)The Role of Accent Standardness in Messag…The impact of online user reviews on hotel room sales (2008)The impact of online user rev…Advertising as Communication (2008)Advertising as CommunicationA Sound Idea: Phonetic Effects of Brand Names on Consumer Judgments (2004)A Sound Idea: Phonetic Effect…Folk Linguistics (2000)Folk LinguisticsAuthority in Language: Investigating Standard English (2000)Authority in Language: Invest…Dimensions of Brand Personality (1997)Dimensions of Brand Personali…Foreign Branding and Its Effects on Product Perceptions and Attitudes (1994)Foreign Branding and Its Effe…Language : Contexts and consequences. By Howard Giles and Nikolas Coupland. Pacific Grove, CA: Brooks/Cole, 1991. Pp. xvi, 244. Paper $21.00. (1993)Language : Contexts and conse…Conceptualizing, Measuring, and Managing Customer-Based Brand Equity (1993)Conceptualizing, Measuring, a…An Introduction to Sociolinguistics (1993)An Introduction to Sociolingu…An Introduction to Sociolinguistics (1986)An Introduction to Sociolingu…ADVERTISING AS COMMUNICATION (1982)ADVERTISING AS COMMUNICATIONAccents of English (1982)Accents of EnglishIssue involvement can increase or decrease persuasion by enhancing message-relevant cognitive responses. (1979)Issue involvement can increas…Speech style and social evaluation (1975)Speech style and social evalu…A Social Psychology of Bilingualism (1967)A Social Psychology of Biling…The Effects of Dialect Wording on Advertisement Recall: How Brands Can Use Dialect Advertising to Deepen Their Connection with Consumers (2025)The Effects of Dialect Wordin…A voice inside my head: The psychological and behavioral consequences of auditory technologies (2022)A voice inside my head: The p…What is this accent? Effects of accent and language in international advertising contexts (2021)What is this accent? Effects …English Accent Variations in YouTube Voice-Over Ads and the Role of Perceptions on Attitude and Purchase Intentions (2021)English Accent Variations in …The impact of British accents on perceptions of eyewitness statements (2020)The impact of British accents…The Southern Accent as a Heuristic in American Campaigns and Elections (2018)The Southern Accent as a Heur…Non-musical sound branding – a conceptualization and research overview (2018)Non-musical sound branding – …The Effects of Accent, Differentiation, and Stigmatization on Spokesperson Credibility in Radio Advertising (2016)The Effects of Accent, Differ…Sounds Big: The Effects of Acoustic Pitch on Product Perceptions (2016)Sounds Big: The Effects of Ac…Foreign Languages in Advertising as Implicit Country-of-Origin Cues: Mechanism, Associations, and Effectiveness (2016)Foreign Languages in Advertis…Beyond Seeing McDonald's Fiesta Menu: The Role of Accent in Brand Sincerity of Ethnic Products and Brands (2015)Beyond Seeing McDonald's Fies…The Effect of Voice Quality on Ad Efficacy (2014)The Effect of Voice Quality o…The effect of service employees’ accent on customer reactions (2014)The effect of service employe…Effectiveness of radio spokesperson's gender, vocal pitch and accent and the use of music in radio advertising (2014)Effectiveness of radio spokes…Should We Hire David Beckham to Endorse our Brand? Contextual Interference and Consumer Memory for Brands in a Celebrity's Endorsement Portfolio (2013)Should We Hire David Beckham …"You Lost Me at Hello": How and when accent-based biases are expressed and suppressed (2013)"You Lost Me at Hello": How a…Customer Satisfaction and Word of Mouth (1998)The Digitization of Word of Mouth: Promise and Challenges of Online Feedback Mechanisms (2003)The Effect of Word of Mouth on Sales: Online Book Reviews (2006)The influence of user-generated content on traveler behavior: An empirical investigation on the effects of e-word-of-mouth to hotel online bookings (2010)Motivations for sharing tourism experiences through social media (2014)Big data in tourism research: A literature review (2018)ASPECTS OF THE THEORY OF SYNTAX (1964)How To Do Things With Words (1975)Forms of talk (1981)Forbidden Words: Taboo and the Censoring of Language (2006)Style: Language Variation and Identity (2007)Sociolinguistics and Corpus Linguistics (2010)Motivational variables in second-language acquisition. 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References

  • 1993Conceptualizing, Measuring, and Managing Customer-Based Brand Equity14,745 cited
  • 1997Dimensions of Brand Personality5,056 cited
  • 1982Accents of English2,609 cited
  • 1986An Introduction to Sociolinguistics2,007 cited
  • 1979Issue involvement can increase or decrease persuasion by enhancing message-relevant cognitive responses.1,531 cited
  • 2008The impact of online user reviews on hotel room sales1,272 cited
  • 1975Speech style and social evaluation1,191 cited
  • 1967A Social Psychology of Bilingualism847 cited
  • 1993Language : Contexts and consequences. By Howard Giles and Nikolas Coupland. Pacific Grove, CA: Brooks/Cole, 1991. Pp. xvi, 244. Paper $21.00.832 cited
  • 1993An Introduction to Sociolinguistics818 cited
  • 2008Advertising as Communication576 cited
  • 1994Foreign Branding and Its Effects on Product Perceptions and Attitudes545 cited
  • 1982ADVERTISING AS COMMUNICATION491 cited
  • 2000Authority in Language: Investigating Standard English450 cited
  • 2004A Sound Idea: Phonetic Effects of Brand Names on Consumer Judgments378 cited
  • 2000Folk Linguistics

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346 cited

Cited by

  • 2016Sounds Big: The Effects of Acoustic Pitch on Product Perceptions158 cited
  • 2013"You Lost Me at Hello": How and when accent-based biases are expressed and suppressed62 cited
  • 2016Foreign Languages in Advertising as Implicit Country-of-Origin Cues: Mechanism, Associations, and Effectiveness57 cited
  • 2014The Effect of Voice Quality on Ad Efficacy51 cited
  • 2015Beyond Seeing McDonald's Fiesta Menu: The Role of Accent in Brand Sincerity of Ethnic Products and Brands51 cited
  • 2014Effectiveness of radio spokesperson's gender, vocal pitch and accent and the use of music in radio advertising50 cited
  • 2013Should We Hire David Beckham to Endorse our Brand? Contextual Interference and Consumer Memory for Brands in a Celebrity's Endorsement Portfolio43 cited
  • 2014The effect of service employees’ accent on customer reactions42 cited
  • 2016The Effects of Accent, Differentiation, and Stigmatization on Spokesperson Credibility in Radio Advertising33 cited
  • 2018The Southern Accent as a Heuristic in American Campaigns and Elections21 cited
  • 2018Non-musical sound branding – a conceptualization and research overview20 cited
  • 2022A voice inside my head: The psychological and behavioral consequences of auditory technologies20 cited
  • 2021What is this accent? Effects of accent and language in international advertising contexts13 cited
  • 2020The impact of British accents on perceptions of eyewitness statements11 cited
  • 2025The Effects of Dialect Wording on Advertisement Recall: How Brands Can Use Dialect Advertising to Deepen Their Connection with Consumers9 cited
  • 2021English Accent Variations in YouTube Voice-Over Ads and the Role of Perceptions on Attitude and Purchase Intentions9 cited