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Determinants of Brand Loyalty: A Study of the Experience-Commitment-Loyalty Constructs
16 references·4 citing·36 second hop
Determinants of Brand Loyalty: A Study of the Experience-Commitment-Loyalty Constructs (2014)Determinants of Brand Loyalty: A Study of…Brand Love (2011)Brand LoveBrand Experience: What Is It? How Is It Measured? Does It Affect Loyalty? (2009)Brand Experience: What Is It?…A Three-Component Model of Customer to Service Providers (2004)A Three-Component Model of Cu…When Does Commitment Lead to Loyalty? (2003)When Does Commitment Lead to …Research Methods for Business Students (2003)Research Methods for Business…Managing the Total Customer Experience (2002)Managing the Total Customer E…The Chain of Effects from Brand Trust and Brand Affect to Brand Performance: The Role of Brand Loyalty (2001)The Chain of Effects from Bra…Developing and validating a multidimensional consumer-based brand equity scale (2001)Developing and validating a m…Commitment in the workplace: toward a general model (2001)Commitment in the workplace: …The Different Roles of Satisfaction, Trust, and Commitment in Customer Relationships (1999)The Different Roles of Satisf…Consumers and Their Brands: Developing Relationship Theory in Consumer Research (1998)Consumers and Their Brands: D…The Commitment-Trust Theory of Relationship Marketing (1994)The Commitment-Trust Theory o…The measurement and antecedents of affective, continuance and normative commitment to the organization (1990)The measurement and anteceden…A Two-Dimensional Concept of Brand Loyalty (1976)A Two-Dimensional Concept of …The Theory of Buyer Behavior (1971)The Theory of Buyer BehaviorRisk Taking and Information Handling in Consumer Behavior (1969)Risk Taking and Information H…Ideal Self-Congruence: Its Impacts on Customer Love and Loyalty to Luxury Brands in Indonesia (2022)Ideal Self-Congruence: Its Im…Investigating the consequences of theme park experience through the lenses of self-congruity and flow (2020)Investigating the consequence…Analysis of the Elements of the Theory of Flow and Perceived Value and Their Influence in Craft Beer Consumer Loyalty (2020)Analysis of the Elements of t…Amor hacia la marca: una perspectiva de relación continua (2019)Amor hacia la marca: una pers…Structural equation modeling in practice: A review and recommended two-step approach. 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(2001)Affective, Continuance, and Normative Commitment to the Organization: A Meta-analysis of Antecedents, Correlates, and Consequences (2002)Cutoff criteria for fit indexes in covariance structure analysis: Conventional criteria versus new alternatives (1999)The Drivers of Green Brand Equity: Green Brand Image, Green Satisfaction, and Green Trust (2009)Consumer Brand Engagement in Social Media: Conceptualization, Scale Development and Validation (2014)A Cognitive Model of the Antecedents and Consequences of Satisfaction Decisions (1980)Customer Engagement Behavior: Theoretical Foundations and Research Directions (2010)Customer Engagement (2011)Survey response rate levels and trends in organizational research (2008)Determinants of sustainability reporting: a review of results, trends, theory, and opportunities in an expanding field of research (2013)Green supply chain management: A review and bibliometric analysis (2015)A Paradigm for Developing Better Measures of Marketing Constructs (1979)The Experiential Aspects of Consumption: Consumer Fantasies, Feelings, and Fun (1982)Whence Consumer Loyalty? 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this work references cited by second hop

References

  • 1994The Commitment-Trust Theory of Relationship Marketing22,337 cited
  • 2003Research Methods for Business Students17,197 cited
  • 1990The measurement and antecedents of affective, continuance and normative commitment to the organization11,669 cited
  • 1998Consumers and Their Brands: Developing Relationship Theory in Consumer Research7,540 cited
  • 2001The Chain of Effects from Brand Trust and Brand Affect to Brand Performance: The Role of Brand Loyalty6,666 cited
  • 1999The Different Roles of Satisfaction, Trust, and Commitment in Customer Relationships4,897 cited
  • 2009Brand Experience: What Is It? How Is It Measured? Does It Affect Loyalty?4,414 cited
  • 2001Commitment in the workplace: toward a general model3,556 cited
  • 2001Developing and validating a multidimensional consumer-based brand equity scale2,991 cited
  • 1971The Theory of Buyer Behavior2,797 cited
  • 2011Brand Love1,603 cited
  • 1969Risk Taking and Information Handling in Consumer Behavior1,397 cited
  • 1976A Two-Dimensional Concept of Brand Loyalty1,140 cited
  • 2002Managing the Total Customer Experience1,061 cited
  • 2004A Three-Component Model of Customer to Service Providers933 cited

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  • 2003When Does Commitment Lead to Loyalty?870 cited
  • Cited by

    • 2020Investigating the consequences of theme park experience through the lenses of self-congruity and flow45 cited
    • 2022Ideal Self-Congruence: Its Impacts on Customer Love and Loyalty to Luxury Brands in Indonesia36 cited
    • 2020Analysis of the Elements of the Theory of Flow and Perceived Value and Their Influence in Craft Beer Consumer Loyalty26 cited
    • 2019Amor hacia la marca: una perspectiva de relación continua13 cited