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Factors influencing consumer perceptions of brand trust online
16 references·16 citing·35 second hopsampled
Factors influencing consumer perceptions of brand trust online (2004)Factors influencing consumer perceptions …Developing and Validating Trust Measures for e-Commerce: An Integrative Typology (2002)Developing and Validating Tru…The Chain of Effects from Brand Trust and Brand Affect to Brand Performance: The Role of Brand Loyalty (2001)The Chain of Effects from Bra…The Different Roles of Satisfaction, Trust, and Commitment in Customer Relationships (1999)The Different Roles of Satisf…Consumers and Their Brands: Developing Relationship Theory in Consumer Research (1998)Consumers and Their Brands: D…Strategic Brand Management: Building, Measuring, and Managing Brand Equity (1997)Strategic Brand Management: B…An Examination of the Nature of Trust in Buyer-Seller Relationships (1997)An Examination of the Nature …Marketing in Hypermedia Computer-Mediated Environments: Conceptual Foundations (1996)Marketing in Hypermedia Compu…An Integrative Model Of Organizational Trust (1995)An Integrative Model Of Organ…The Commitment-Trust Theory of Relationship Marketing (1994)The Commitment-Trust Theory o…Marketing Research: An Applied Orientation (1994)Marketing Research: An Applie…Determinants of Long-Term Orientation in Buyer-Seller Relationships (1994)Determinants of Long-Term Ori…Structural equation modeling in practice: A review and recommended two-step approach. (1988)Structural equation modeling …SERVQUAL: A multiple-Item Scale for measuring consumer perceptions of service quality (1988)SERVQUAL: A multiple-Item Sca…Dimensions of Consumer Expertise (1987)Dimensions of Consumer Expert…Developing Buyer-Seller Relationships (1987)Developing Buyer-Seller Relat…Design and Analysis: A Researcher's Handbook (1975)Design and Analysis: A Resear…Checkout button and online consumer impulse-buying behavior in social commerce: A trust transfer perspective (2023)Checkout button and online co…Social Commerce in Emerging Markets and its Impact on Online Community Engagement (2020)Social Commerce in Emerging M…Social presence and customer brand engagement on Facebook brand pages (2017)Social presence and customer …Determinants of trust towards tourist destinations (2017)Determinants of trust towards…Consumer-based virtual brand personality (CBVBP), customer satisfaction and brand loyalty in the online banking industry (2017)Consumer-based virtual brand …Generating brand awareness in Online Social Networks (2015)Generating brand awareness in…The Impacts of Electronic Word of Mouth on Brand Equity in the Context of Social Media (2014)The Impacts of Electronic Wor…Enhancing consumer–brand relationships on restaurant Facebook fan pages: Maximizing consumer benefits and increasing active participation (2013)Enhancing consumer–brand rela…Curvilinear Effects of User-Generated Content on Hotels’ Market Share (2013)Curvilinear Effects of User-G…The Influence of Website Environment on Brand Loyalty: Brand Trust and Brand Affect as Mediators. (2012)The Influence of Website Envi…Examining the Effect of Tour Guide Performance, Tourist Trust, Tourist Satisfaction, and Flow Experience on Tourists' Shopping Behavior (2012)Examining the Effect of Tour …Credibility of online reviews and initial trust (2012)Credibility of online reviews…Business engagement on Twitter: a path analysis (2011)Business engagement on Twitte…What factors influence online brand trust: evidence from online tickets buyers in Malaysia (2010)What factors influence online…Drivers of brand trust in internet retailing (2010)Drivers of brand trust in int…Privacy concern and online personalization: The moderating effects of information control and compensation (2009)Privacy concern and online pe…Strategic Management and Marketing in the Service Sector (1984)A Conceptual Model of Service Quality and Its Implications for Future Research (1985)Measuring Service Quality: A Reexamination and Extension (1992)The Behavioral Consequences of Service Quality (1996)Evolving to a New Dominant Logic for Marketing (2003)Markets and Hierarchies: Analysis and Antitrust Implications. (1976)A Cognitive Model of the Antecedents and Consequences of Satisfaction Decisions (1980)Exchange and Power in Social Life (2017)The Market for "Lemons": Quality Uncertainty and the Market Mechanism (1970)Comparative fit indexes in structural models. (1990)Consumer Trust, Value, and Loyalty in Relational Exchanges (2002)Consumer Acceptance of Electronic Commerce: Integrating Trust and Risk with the Technology Acceptance Model (2003)Trust and TAM in Online Shopping: An Integrated Model1 (2003)Evaluating Structural Equation Models with Unobservable Variables and Measurement Error (1981)Conceptualizing, Measuring, and Managing Customer-Based Brand Equity (1993)Consumer–Company Identification: A Framework for Understanding Consumers’ Relationships with Companies (2003)Some antecedents and outcomes of brand love (2006)Using PLS Path Modeling for Assessing Hierarchical Construct Models: Guidelines and Empirical Illustration1 (2009)Construct validity in psychological tests. (1955)Review of Psychometric theory (2nd ed.). (1979)Significance tests and goodness of fit in the analysis of covariance structures. (1980)PLS-SEM: Indeed a Silver Bullet (2011)A new criterion for assessing discriminant validity in variance-based structural equation modeling (2014)Belief, Attitude, Intention and Behavior: An Introduction to Theory and Research (1975)Theory of the firm: Managerial behavior, agency costs and ownership structure (1976)The Evolution of Cooperation (1981)Economic Action and Social Structure: The Problem of Embeddedness (1985)Not So Different After All: A Cross-Discipline View Of Trust (1998)Psychological Safety and Learning Behavior in Work Teams (1999)External Control of Organizations: Resource Dependence Perspective (2011)Electronic word-of-mouth via consumer-opinion platforms: What motivates consumers to articulate themselves on the Internet? (2004)Common Method Variance in IS Research: A Comparison of Alternative Approaches and a Reanalysis of Past Research (2006)An assessment of the use of partial least squares structural equation modeling in marketing research (2011)Whence Consumer Loyalty? (1999)Understanding Customer Experience Throughout the Customer Journey (2016)
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References

  • 1988Structural equation modeling in practice: A review and recommended two-step approach.41,858 cited
  • 1994The Commitment-Trust Theory of Relationship Marketing22,337 cited
  • 1988SERVQUAL: A multiple-Item Scale for measuring consumer perceptions of service quality21,113 cited
  • 1995An Integrative Model Of Organizational Trust15,026 cited
  • 1987Developing Buyer-Seller Relationships9,139 cited
  • 1998Consumers and Their Brands: Developing Relationship Theory in Consumer Research7,540 cited
  • 1994Marketing Research: An Applied Orientation7,087 cited
  • 1997An Examination of the Nature of Trust in Buyer-Seller Relationships6,819 cited
  • 1994Determinants of Long-Term Orientation in Buyer-Seller Relationships6,726 cited
  • 2001The Chain of Effects from Brand Trust and Brand Affect to Brand Performance: The Role of Brand Loyalty6,666 cited
  • 1975Design and Analysis: A Researcher's Handbook5,822 cited
  • 1996Marketing in Hypermedia Computer-Mediated Environments: Conceptual Foundations5,628 cited
  • 2002Developing and Validating Trust Measures for e-Commerce: An Integrative Typology5,540 cited
  • 1999The Different Roles of Satisfaction, Trust, and Commitment in Customer Relationships4,897 cited
  • 1997

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Strategic Brand Management: Building, Measuring, and Managing Brand Equity
4,788 cited
  • 1987Dimensions of Consumer Expertise4,373 cited
  • Cited by

    • 2015Generating brand awareness in Online Social Networks341 cited
    • 2013Enhancing consumer–brand relationships on restaurant Facebook fan pages: Maximizing consumer benefits and increasing active participation315 cited
    • 2012Examining the Effect of Tour Guide Performance, Tourist Trust, Tourist Satisfaction, and Flow Experience on Tourists' Shopping Behavior241 cited
    • 2012Credibility of online reviews and initial trust217 cited
    • 2009Privacy concern and online personalization: The moderating effects of information control and compensation168 cited
    • 2011Business engagement on Twitter: a path analysis168 cited
    • 2017Determinants of trust towards tourist destinations146 cited
    • 2013Curvilinear Effects of User-Generated Content on Hotels’ Market Share139 cited
    • 2017Social presence and customer brand engagement on Facebook brand pages138 cited
    • 2010What factors influence online brand trust: evidence from online tickets buyers in Malaysia122 cited
    • 2014The Impacts of Electronic Word of Mouth on Brand Equity in the Context of Social Media113 cited
    • 2020Social Commerce in Emerging Markets and its Impact on Online Community Engagement110 cited
    • 2023Checkout button and online consumer impulse-buying behavior in social commerce: A trust transfer perspective74 cited
    • 2012The Influence of Website Environment on Brand Loyalty: Brand Trust and Brand Affect as Mediators.69 cited
    • 2010Drivers of brand trust in internet retailing66 cited
    • 2017Consumer-based virtual brand personality (CBVBP), customer satisfaction and brand loyalty in the online banking industry65 cited