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La « relation client » à la lueur d'une analyse du discours comparative
16 references·0 citing·50 second hop
La « relation client » à la lueur d'une analyse du discours comparative (2012)La « relation client » à la lueur d'une a…La gestion des relations siège-filiales. Un enjeu stratégique pour les firmes multinationales (2011)La gestion des relations sièg…Coordination des équipes multiculturelles au sein des multinationales. Des acteurs en quête de modes d’emploi (2011)Coordination des équipes mult…‘There is No Alternative’ – Or Is There? A Critical Case Study Approach for International Business Research (2011)‘There is No Alternative’ – O…How do major European companies communicate their corporate identity across countries? - An empirical investigation of corporate internet communications (2009)How do major European compani…Language Matters in Global Communication: Article Based on ORA Lecture, October 2006 (2007)Language Matters in Global Co…The importance of language in global teams: A linguistic perspective (2006)The importance of language in…(Whose) English(es) for Asian Business Discourse(s)? 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this work references cited by second hop

References

  • 1999In the shadow: the impact of language on structure, power and communication in the multinational515 cited
  • 1997Language: The forgotten factor in multinational management383 cited
  • 2007Language Matters in Global Communication: Article Based on ORA Lecture, October 2006231 cited
  • 2005Analyzing the cultural content of web sites218 cited
  • 2006The importance of language in global teams: A linguistic perspective107 cited
  • 2003Chinese metaphors of thinking96 cited
  • 2009How do major European companies communicate their corporate identity across countries? - An empirical investigation of corporate internet communications68 cited
  • 2002A Study of Cultural Differences in Global Corporate Web Sites66 cited
  • 2003Le management interculturel63 cited
  • 1999Des genres à l’intertexte54 cited
  • 2011Coordination des équipes multiculturelles au sein des multinationales. Des acteurs en quête de modes d’emploi48 cited
  • 1992Des choix méthodologiques pour une linguistique de discours comparative39 cited
  • 2011La gestion des relations siège-filiales. Un enjeu stratégique pour les firmes multinationales39 cited
  • 2005Une analyse du processus relationnel sur les marches internationaux24 cited
  • 2006

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(Whose) English(es) for Asian Business Discourse(s)?
16 cited
  • 2011‘There is No Alternative’ – Or Is There? A Critical Case Study Approach for International Business Research8 cited
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