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Integrating contemporary strategic management perspectives · Study

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ArticleIntegrating contemporary strategic management perspectives

David W. Cravens1997

Article1997

Integrating contemporary strategic management perspectives

David W. Cravens · Gordon E. Greenley · Nigel F. Piercy · Stanley F. Slater

71 citations·0/0 files stored·Long Range Planning

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Business Strategies and Innovation Innovation and Knowledge Management Management and Organizational Practices

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References

1984A resource‐based view of the firm 1985Competitive Advantage: Creating and Sustaining Superior Performance 2006The Core Competence of the Corporation 1985Competitive advantage, creating and sustaining superior performance 1990The Effect of a Market Orientation on Business Profitability 1993Market Orientation: Antecedents and Consequences 1994The Capabilities of Market-Driven Organizations 1994Competing for the Future

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1998Implementation Strategies in the Market-Driven Strategy Era 2004Dual‐perspective SWOT: a synthesis of marketing intelligence and planning 1998No such thing as market orientation ‐ a call for no more papers 1998Barriers to implementing relationship marketing: analysing the internal market-place 1998Examining the impact of market-based strategy paradigms on marketing strategy 2001Extending the Boundaries of Customer Accounting: Applications in the Hotel Industry

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Details

Year1997

Typearticle

Published1997-08-01

VenueLong Range Planning

ISSN-L0024-6301

Languageen

Citations71

Files0 public / 0

ShelfBusiness Strategies and Innovation

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doi10.1016/s0024-6301(97)00029-0

openalex_workW2005269248

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2005Creating customer value in the not-for-profit sector: a case study of the British Library

2004Strategy paradigms for the management of quality:dealing with complexity