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Behind brand performance
16 references·2 citing·41 second hop
Behind brand performance (2012)Behind brand performanceThe relationship between corporate social responsibility and shareholder value: an empirical test of the risk management hypothesis (2008)The relationship between corp…A Stakeholder Approach to Corporate Social Responsibility: A Fresh Perspective into Theory and Practice (2007)A Stakeholder Approach to Cor…Performance implications of strategic performance measurement in financial services firms (2003)Performance implications of s…Corporate Social Responsibility: A Three-Domain Approach (2003)Corporate Social Responsibili…The myth of the ethical consumer – do ethics matter in purchase behaviour? (2001)The myth of the ethical consu…The boundaries of strategic corporate social responsibility (2001)The boundaries of strategic c…Internal capabilities, external networks, and performance: a study on technology‐based ventures (2001)Internal capabilities, extern…An examination into the causal logic of rent generation: contrasting Porter's competitive strategy framework and the resource‐based perspective (2001)An examination into the causa…The balanced scorecard: Translating strategy into action (1997)The balanced scorecard: Trans…The Measurement and Determinants of Brand Equity: A Financial Approach (1993)The Measurement and Determina…Conceptualizing, Measuring, and Managing Customer-Based Brand Equity (1993)Conceptualizing, Measuring, a…The balanced scorecard--measures that drive performance. (1992)The balanced scorecard--measu…The balanced scorecard : measures that drive performance (1992)The balanced scorecard : meas…The pyramid of corporate social responsibility: Toward the moral management of organizational stakeholders (1991)The pyramid of corporate soci…AN EMPIRICAL EXAMINATION OF THE RELATIONSHIP BETWEEN CORPORATE SOCIAL RESPONSIBILITY AND PROFITABILITY. (1985)AN EMPIRICAL EXAMINATION OF T…A Three-Dimensional Conceptual Model of Corporate Performance (1979)A Three-Dimensional Conceptua…Corporate governance and brand performance (2013)Corporate governance and bran…Competitive intelligence and other levers of brand performance (2013)Competitive intelligence and …Toward a Theory of Stakeholder Identification and Salience: Defining the Principle of who and What Really Counts (1997)Corporate Social Responsibility (1999)Does Doing Good Always Lead to Doing Better? Consumer Reactions to Corporate Social Responsibility (2001)The Social Responsibility of Business Is to Increase Its Profits (2007)PORTFOLIO SELECTION* (1952)CAPITAL ASSET PRICES: A THEORY OF MARKET EQUILIBRIUM UNDER CONDITIONS OF RISK* (1964)Corporate Sustainability: First Evidence on Materiality (2016)Corporate green bonds (2021)Mandatory CSR and sustainability reporting: economic analysis and literature review (2021)Absorptive Capacity: A New Perspective on Learning and Innovation (1990)Firm Resources and Sustained Competitive Advantage (1991)Managing Resources: Linking Unique Resources, Management, and Wealth Creation in Family Firms (2003)Firm resources and sustained competitive advantage (2004)Social Capital, Networks, and Knowledge Transfer (2005)Entrepreneurial Orientation and Business Performance: An Assessment of past Research and Suggestions for the Future (2009)Marketing Theory: Evolution and Evaluation (1990)The Price Knowledge and Search of Supermarket Shoppers (1990)Do consumers really care about corporate responsibility? Highlighting the attitude—behaviour gap (2000)Consumer Responses to Corporate Social Responsibility (CSR) in China (2011)Co-creation: A Key Link Between Corporate Social Responsibility, Customer Trust, and Customer Loyalty (2018)The Modern Corporation and Private Property (1933)Social Responsibilities of the Businessman (1954)A Stakeholder Framework for Analyzing and Evaluating Corporate Social Performance (1995)Corporate Social and Financial Performance: A Meta-Analysis (2003)Social Responsibilities of the Businessman (2013)Belief, Attitude, Intention and Behavior: An Introduction to Theory and Research (1975)Understanding Attitudes and Predicting Social Behavior (1980)Consumer Perceptions of Price, Quality, and Value: A Means-End Model and Synthesis of Evidence (1988)Customer Satisfaction, Market Share, and Profitability: Findings From Sweden (1994)Dimensions of Brand Personality (1997)The Chain of Effects from Brand Trust and Brand Affect to Brand Performance: The Role of Brand Loyalty (2001)Performance measurement system design (1995)Performance management: a framework for management control systems research (1999)Clarifying Business Models: Origins, Present, and Future of the Concept (2005)The DeLone and McLean Model of Information Systems Success: A Ten-Year Update (2003)A Strategic Framework for Customer Relationship Management (2005)Measuring Organizational Performance: Towards Methodological Best Practice (2009)CORPORATE SOCIAL RESPONSIBILITY AND FIRM FINANCIAL PERFORMANCE. (1988)Corporate Social Responsibility: Strategic Implications* (2006)Stakeholder Theory: The State of the Art (2010)THE IMPACT OF HUMAN RESOURCE MANAGEMENT ON ORGANIZATIONAL PERFORMANCE: PROGRESS AND PROSPECTS. (1996)
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References

  • 1993Conceptualizing, Measuring, and Managing Customer-Based Brand Equity14,745 cited
  • 1992The balanced scorecard : measures that drive performance12,082 cited
  • 1979A Three-Dimensional Conceptual Model of Corporate Performance10,478 cited
  • 1991The pyramid of corporate social responsibility: Toward the moral management of organizational stakeholders9,028 cited
  • 1997The balanced scorecard: Translating strategy into action8,199 cited
  • 1992The balanced scorecard--measures that drive performance.7,979 cited
  • 2008The relationship between corporate social responsibility and shareholder value: an empirical test of the risk management hypothesis3,151 cited
  • 1985AN EMPIRICAL EXAMINATION OF THE RELATIONSHIP BETWEEN CORPORATE SOCIAL RESPONSIBILITY AND PROFITABILITY.2,727 cited
  • 2001Internal capabilities, external networks, and performance: a study on technology‐based ventures2,018 cited
  • 2001The myth of the ethical consumer – do ethics matter in purchase behaviour?1,653 cited
  • 1993The Measurement and Determinants of Brand Equity: A Financial Approach1,502 cited
  • 2003Corporate Social Responsibility: A Three-Domain Approach1,413 cited
  • 2001The boundaries of strategic corporate social responsibility1,344 cited
  • 2003Performance implications of strategic performance measurement in financial services firms

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1,156 cited
  • 2001An examination into the causal logic of rent generation: contrasting Porter's competitive strategy framework and the resource‐based perspective1,113 cited
  • 2007A Stakeholder Approach to Corporate Social Responsibility: A Fresh Perspective into Theory and Practice1,059 cited
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    • 2013Competitive intelligence and other levers of brand performance35 cited
    • 2013Corporate governance and brand performance32 cited