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Cited by

• 2007The effect of an advertisement’s colour on emotions evoked by attitude towards the ad121 cited
• 2022Visual communication via the design of food and beverage packaging67 cited
• 1998Product experience and consumer product attribute inference accuracy64 cited
• 2001Le consommateur vit dans un monde en couleurs64 cited
• 1992Mood as a Determinant of Postconsumption Product Evaluations: Mood Effects and Their Dependency on the Affective Intensity of the Consumption Experience55 cited
• 2001Product Packaging and Branding51 cited
• 2018The effects of the servicescape of airport transfer amenities on the behavioral intentions of transfer passengers: A case study on Incheon International Airport43 cited
• 2005Evaluating the design of retail financial service environments41 cited
• 2015Cross‐modal Interactions between Color and Texture of Food41 cited
• 2011Advertising Social Semiotic Representation: A Critical Approach34 cited
• 1995The Reality of the Eurobrand: An Empirical Analysis32 cited
• 2016E-Atmospheric Effects on Youth Intention to Revisit a Cafe20 cited
• 2022How dissimilarity attributes at restaurants trigger negative emotions and associated behavioral intentions: the role of attribute performance19 cited