this work references cited by second hop· second hop is a sample of the most-cited connectionsReferences
- 1994The Commitment-Trust Theory of Relationship Marketing22,337 cited
- 1992Basics of Qualitative Research17,850 cited
- 2008Qualitative Data Analysis17,372 cited
- 2004Case Study Research15,455 cited
- 1969The social psychology of organizing10,732 cited
- 1987Developing Buyer-Seller Relationships9,139 cited
- 1994Competing for the Future5,759 cited
- 1990Zero defections: quality comes to services.5,373 cited
- 1999A Set of Principles for Conducting and Evaluating Interpretive Field Studies in Information Systems15,261 cited
- 2002Systematic combining: an abductive approach to case research4,931 cited
- 1999The Different Roles of Satisfaction, Trust, and Commitment in Customer Relationships4,897 cited
- 1987The Case Research Strategy in Studies of Information Systems4,715 cited
- 1993Corporate Culture, Customer Orientation, and Innovativeness in Japanese Firms: A Quadrad Analysis3,864 cited
- 1992The Changing Role of Marketing in the Corporation2,773 cited
- 1988Assessing Advantage: A Framework for Diagnosing Competitive Superiority2,651 cited
- 1993
Only edges whose both ends are imported exist here. Widen the year window, or show the whole map. Back to the work