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The price‐category effect and the formation of customer value of high‐tech products
16 references·6 citing·41 second hop
The price‐category effect and the formation of customer value of high‐tech products (2012)The price‐category effect and the formati…Value‐informed pricing in its organizational context: literature review, conceptual framework, and directions for future research (2007)Value‐informed pricing in its…The Effects of Time Constraints on Consumers' Judgments of Prices and Products (2003)The Effects of Time Constrain…Experiential value: conceptualization, measurement and application in the catalog and Internet shopping environment☆11☆This article is based upon the first author’s doctoral dissertation completed while at Georgia Institute of Technology. (2001)Experiential value: conceptua…The Effects of Extrinsic Product Cues on Consumers' Perceptions of Quality, Sacrifice, and Value (2000)The Effects of Extrinsic Prod…From Experience: Linking Projects to Strategy (1999)From Experience: Linking Proj…Consumer Value: A Framework for Analysis and Research (1999)Consumer Value: A Framework f…The Effects of Price-Comparison Advertising on Buyers’ Perceptions of Acquisition Value, Transaction Value, and Behavioral Intentions (1998)The Effects of Price-Comparis…Reflections on gaining competitive advantage through customer value (1997)Reflections on gaining compet…Application of the means‐end value hierarchy model to understanding logistics service value (1997)Application of the means‐end …Marketing high‐tech products: the emerging themes (1995)Marketing high‐tech products:…Best Value, Price-Seeking, and Price Aversion: The Impact of Information and Learning on Consumer Choices (1990)Best Value, Price-Seeking, an…The Moderating Effect of Prior Knowledge on Cue Utilization in Product Evaluations (1988)The Moderating Effect of Prio…Consumer Perceptions of Price, Quality, and Value: A Means-End Model and Synthesis of Evidence (1988)Consumer Perceptions of Price…Estimating Price-Quality Tradeoffs Using Comparative Judgments (1984)Estimating Price-Quality Trad…Pricing: Making Profitable Decisions (1980)Pricing: Making Profitable De…Marketing Research: Methodological Foundations (1977)Marketing Research: Methodolo…Consumer Responses to Selected Activities: Price Increases, Lack of Product Information and Numerical Way of Expressing Product Prices (2022)Consumer Responses to Selecte…UTILITARIAN VALUES AND HEDONIC VALUES OF WOMEN COFFEE LOVERS (2020)UTILITARIAN VALUES AND HEDONI…Gen Y-ers’ brand loyalty drivers in emerging devices (2017)Gen Y-ers’ brand loyalty driv…Influences of Country-Of-Origin on Perceived Quality & Value According to Saudi Consumers of Vehicles (2015)Influences of Country-Of-Orig…The Role of Brand Loyalty on CRM Performance (2014)The Role of Brand Loyalty on …Children’s price knowledge (2014)Children’s price knowledgeEvaluating Structural Equation Models with Unobservable Variables and Measurement Error (1981)On the Evaluation of Structural Equation Models (1988)Structural equation modeling in practice: A review and recommended two-step approach. 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this work references cited by second hop

References

  • 1988Consumer Perceptions of Price, Quality, and Value: A Means-End Model and Synthesis of Evidence18,274 cited
  • 1977Marketing Research: Methodological Foundations4,351 cited
  • 2001Experiential value: conceptualization, measurement and application in the catalog and Internet shopping environment☆11☆This article is based upon the first author’s doctoral dissertation completed while at Georgia Institute of Technology.2,165 cited
  • 1980Pricing: Making Profitable Decisions1,780 cited
  • 1999Consumer Value: A Framework for Analysis and Research1,527 cited
  • 1998The Effects of Price-Comparison Advertising on Buyers’ Perceptions of Acquisition Value, Transaction Value, and Behavioral Intentions1,299 cited
  • 1988The Moderating Effect of Prior Knowledge on Cue Utilization in Product Evaluations1,225 cited
  • 1997Reflections on gaining competitive advantage through customer value941 cited
  • 2000The Effects of Extrinsic Product Cues on Consumers' Perceptions of Quality, Sacrifice, and Value803 cited
  • 2003The Effects of Time Constraints on Consumers' Judgments of Prices and Products461 cited
  • 1990Best Value, Price-Seeking, and Price Aversion: The Impact of Information and Learning on Consumer Choices410 cited
  • 1999From Experience: Linking Projects to Strategy146 cited
  • 1997Application of the means‐end value hierarchy model to understanding logistics service value116 cited

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  • 2007Value‐informed pricing in its organizational context: literature review, conceptual framework, and directions for future research106 cited
  • 1984Estimating Price-Quality Tradeoffs Using Comparative Judgments78 cited
  • 1995Marketing high‐tech products: the emerging themes67 cited
  • Cited by

    • 2014The Role of Brand Loyalty on CRM Performance22 cited
    • 2017Gen Y-ers’ brand loyalty drivers in emerging devices21 cited
    • 2014Children’s price knowledge16 cited
    • 2022Consumer Responses to Selected Activities: Price Increases, Lack of Product Information and Numerical Way of Expressing Product Prices13 cited
    • 2020UTILITARIAN VALUES AND HEDONIC VALUES OF WOMEN COFFEE LOVERS11 cited
    • 2015Influences of Country-Of-Origin on Perceived Quality & Value According to Saudi Consumers of Vehicles11 cited