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Revenue management in fabulous Las Vegas: Combining customer relationship management and revenue management to maximise profitability
0 references·15 citing·48 second hop
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  • 2006Effects of experiential elements on experiential satisfaction and loyalty intentions: a case study of the super basketball league in Taiwan89 cited
  • 2011Relationship or revenue: Potential management conflicts between customer relationship management and hotel revenue management68 cited
  • 2009Customer-value-based revenue management46 cited
  • 2008The “Killer Application” of Revenue Management: Harrah's Cherokee Casino & Hotel37 cited
  • 2021The influence of customer experience with automated games and social interaction on customer engagement and loyalty in casinos37 cited
  • 2014A framework for key account management and revenue management integration33 cited
  • 2016Hotel revenue management: Then, now and tomorrow27 cited
  • 2011A study of hotel frequent-guest programs: Benefits and costs24 cited
  • 2011CR2M—an approach for capacity control considering long-term effects on the value of a customer for the company21 cited
  • 2010Estimating Untracked Gaming Volumes by Hotel Occupancy Segment19 cited
  • 2015Maximizing customer equity subject to capacity constraints15 cited
  • 2011Ten myths of revenue management – A practitioner's view14 cited
  • 2020Revenue Management and E-Tourism: The Past, Present and Future12 cited

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2010
Effects of Culture and Service Sector on Customers’ Perceptions of the Practice of Yield Management
10 cited
  • 2025Drivers, barriers, and challenges in NRevPAR and RevPAC adoption – Towards a revenue management adoption scale4 cited