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Serving poor people in rich countries: the bottom-of-the-pyramid business model solution
14 references·16 citing·31 second hop
Serving poor people in rich countries: the bottom-of-the-pyramid business model solution (2015)Serving poor people in rich countries: th…Reverse Innovation: Create Far from Home, Win Everywhere (2014)Reverse Innovation: Create Fa…Jugaad Innovation: Think Frugal, Be Flexible, Generate Breakthrough Growth (2012)Jugaad Innovation: Think Frug…Product innovation for the people's car in an emerging economy (2011)Product innovation for the pe…Frugal Innovation in Emerging Markets (2011)Frugal Innovation in Emerging…The fortune at the bottom of the pyramid (2010)The fortune at the bottom of …Challenges in Marketing Socially Useful Goods to the Poor (2010)Challenges in Marketing Socia…Building Social Business Models: Lessons from the Grameen Experience (2010)Building Social Business Mode…How GE Is Disrupting Itself (2009)How GE Is Disrupting ItselfCorporate-NGO Collaboration: Co-creating New Business Models for Developing Markets (2009)Corporate-NGO Collaboration: …The next 4 billion : market size and business strategy at the base of the pyramid (2007)The next 4 billion : market s…The Mirage of Marketing to the Bottom of the Pyramid: How the Private Sector Can Help Alleviate Poverty (2007)The Mirage of Marketing to th…Profitable Business Models and Market Creation in the Context of Deep Poverty: A Strategic View (2007)Profitable Business Models an…Cocreating business's new social compact. 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this work references cited by second hop

References

  • 2010The fortune at the bottom of the pyramid2,366 cited
  • 2006Fortune at the bottom of the pyramid, the: eradicating poverty through profits2,171 cited
  • 2010Building Social Business Models: Lessons from the Grameen Experience1,464 cited
  • 2007The Mirage of Marketing to the Bottom of the Pyramid: How the Private Sector Can Help Alleviate Poverty831 cited
  • 2007Profitable Business Models and Market Creation in the Context of Deep Poverty: A Strategic View745 cited
  • 2009Corporate-NGO Collaboration: Co-creating New Business Models for Developing Markets630 cited
  • 2009How GE Is Disrupting Itself596 cited
  • 2011Frugal Innovation in Emerging Markets578 cited
  • 2007The next 4 billion : market size and business strategy at the base of the pyramid400 cited
  • 2012Jugaad Innovation: Think Frugal, Be Flexible, Generate Breakthrough Growth381 cited
  • 2014Reverse Innovation: Create Far from Home, Win Everywhere256 cited
  • 2007Cocreating business's new social compact.231 cited
  • 2011Product innovation for the people's car in an emerging economy182 cited
  • 2010Challenges in Marketing Socially Useful Goods to the Poor118 cited

Cited by

  • 2017Understanding Food Sharing Models to Tackle Sustainability Challenges

Only edges whose both ends are imported exist here. Widen the year window, or show the whole map. Back to the work

270 cited
  • 2017Can profit and sustainability goals co-exist? New business models for hybrid firms167 cited
  • 2020The phenomenon of purchasing second-hand products by the BOP consumers91 cited
  • 2020Breaking the chain: Governmental frugal innovation in Kerala to combat the COVID-19 pandemic82 cited
  • 2017Reverse innovation: a systematic literature review76 cited
  • 2019What frugal products are and why they matter: A cross-national multi-method study73 cited
  • 2022Exploring the Research Regarding Frugal Innovation and Business Sustainability through Bibliometric Analysis72 cited
  • 2021Defining frugal innovation: a critical review69 cited
  • 2021Frugal innovation enablers, critical success factors and barriers: A systematic review65 cited
  • 2022Frugal innovation and sustainability outcomes: findings from a systematic literature review64 cited
  • 2023Measuring frugal innovation capabilities: An initial scale proposition60 cited
  • 2022Doing more with less - How frugal innovations can contribute to improving healthcare systems57 cited
  • 2021Reshaping Higher Educational Institutions through Frugal Open Innovation51 cited
  • 2017Healthcare frugal innovation: A solving problem rationale under scarcity conditions51 cited
  • 2020Bibliometric mapping on sustainable development at the base-of-the-pyramid50 cited
  • 2021Frugal innovation: Unveiling the uncomfortable reality48 cited