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Researcher Introspection as a Method in Consumer Research: Applications, Issues, and Implications

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References

1977Telling more than we can know: Verbal reports on mental processes.11,315 cited
1988Alternative Ways of Seeking Knowledge in Consumer Research907 cited
1993Introspection in Consumer Research: Implementation and Implications380 cited
1993When does introspection bear fruit? Self-reflection, self-insight, and interpersonal choices.224 cited

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2019The allure of celebrities: unpacking their polysemic consumer appeal23 cited
2014Customer Value Co-Creation within Partnership Models of Health Care: An Examination of the New Zealand Midwifery Partnership Model

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2003Designating Opponents in Empirical Research Reports: The Rhetoric of ‘Interestingness’ in Consumer Research20 cited

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