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New Measure of Effects of Persuasive Communications: A Chemical Indicator of Toothbrushing Behavior

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References

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Cited by

1970Findings and Theory in the Study of Fear Communications1,385 cited
2015Appealing to fear: A meta-analysis of fear appeal effectiveness and theories.1,314 cited
2007The Impact of Vulnerability to and Severity of a Health Risk on Processing and Acceptance of Fear-Arousing Communications: A Meta-Analysis325 cited
1969Fifteen years of fear arousal: Research on threat appeals: 1953-1968.294 cited
1984Fear-Arousing Persuasive Messages279 cited
1988Effective and ineffective use of fear in health promotion campaigns.

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267 cited

2013Effects of Fear-Arousing and Humorous Appeals in Social Marketing Advertising: The Moderating Role of Prior Attitude Toward the Advertised Behavior44 cited

1978Communicator Similarity, Fear Arousing Communications, and Compliance with Health Care Recommendations130 cited

1975Explicit and Implicit Persuasive Communications over Time To Initiate and Maintain Behavior Change: New Perspective Utilizing a Real‐life Dental Hygiene Situation1,225 cited

1973Need for Approval as Related to the Effects of Persuasive Communications on Actual, Reported and Intended Behavior Change—A Viable Predictor?5 cited

2003Social Inoculation5 cited