Citation map · Study

SZodixStudyAcademic Library

Shelves Open access

Study · an open academic library·Metadata from OpenAlex (CC0)·Shelves·OpenAlex metadata, de-duplicated

The dual role of informational social influence: Implications for marketing management

16 references·8 citing·33 second hop

FromToDepth

this work references cited by second hop

References

1975Belief, Attitude, Intention and Behavior: An Introduction to Theory and Research36,736 cited
1982The Experiential Aspects of Consumption: Consumer Fantasies, Feelings, and Fun8,274 cited
1961The Economics of Information5,253 cited
1955A study of normative and informational social influences upon individual judgment.4,815 cited
1978Conjoint Analysis in Consumer Research: Issues and Outlook3,184 cited
1971The Theory of Buyer Behavior2,797 cited
1979An Information Processing Theory of Consumer Choice2,245 cited
1976Task complexity and contingent processing in decision making: An information search and protocol analysis1,965 cited
1982Reference Group Influence on Product and Brand Purchase Decisions1,950 cited
1960Consumer Behavior as Risk Taking1,879 cited
1967Role of Product-Related Conversations in the Diffusion of a New Product1,809 cited
1965The Impact of Television Advertising: Learning Without Involvement1,545 cited
1971Consumer Rankings of Risk Reduction Methods1,407 cited
1972The Components of Perceived Risk1,253 cited
1977Students and Housewives: Differences in Susceptibility to Reference Group Influence

Only edges whose both ends are imported exist here. Widen the year window, or show the whole map. Back to the work

746 cited

1974Brand Choice Behavior as a Function of Information Load710 cited

Cited by

2004Cross‐cultural tourist behaviour: a replication and extension involving Hofstede's uncertainty avoidance dimension210 cited
2017Relative buyer-supplier relational strength and supplier's information sharing with the buyer41 cited
2023Factors affecting customer intention to return in online shopping: the roles of expectation disconfirmation and post-purchase dissonance37 cited
2024Understanding consumers’ adoption of e-pharmacy in Qatar: applying the unified theory of acceptance and use of technology36 cited
2010Psychological elements explaining the consumer's adoption and use of a website recommendation system27 cited
2003Consumers' Perception and Misperception of Market Leadership and Market Pioneership18 cited
2024Learning from the Past Bridging Digital and Physical Markets: A Guidelines for Future Research Agenda of Online-to-Offline (O2O) Marketing Strategy11 cited
2008Time Versus Money: Differential Use of Heuristics4 cited