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Product Families and Platforms Diversification: Customer Expectations, Product Variations, or Self-competition?
16 references·1 citing·47 second hop
Product Families and Platforms Diversification: Customer Expectations, Product Variations, or Self-competition? (2014)Product Families and Platforms Diversific…Product variety management (2013)Product variety managementReactive design methodology for product family platforms, modularity and parts integration (2012)Reactive design methodology f…Realizable Product Line Design Optimization: Coordinating Marketing and Engineering Models via Analytical Target Cascading (2011)Realizable Product Line Desig…The Performance Implications of Fit among Business Strategy, Marketing Organization Structure, and Strategic Behavior (2005)The Performance Implications …Flexible Product Platforms (2005)Flexible Product PlatformsProduct platform design and customization: Status and promise (2004)Product platform design and c…A Configuration Theory Assessment of Marketing Organization Fit with Business Strategy and Its Relationship with Marketing Performance (2003)A Configuration Theory Assess…The Free Press (2002)The Free PressPlatform Selection Under Performance Loss Constraints in Optimal Design of Product Families (2002)Platform Selection Under Perf…A Variation-Based Method for Product Family Design (2002)A Variation-Based Method for …Marketing's contribution to the implementation of business strategy: an empirical analysis (2001)Marketing's contribution to t…The Competitive Advantage of Nations (1998)The Competitive Advantage of …The Competitive Advantage of Nations (1991)The Competitive Advantage of …Heuristics for Product-Line Design Using Conjoint Analysis (1990)Heuristics for Product-Line D…Organizational Strategy, Structure, and Process (1978)Organizational Strategy, Stru…My Life and Work (1922)My Life and WorkModularization Across Managerial Levels and Business Domains: Literature Review & Research Directions (2021)Modularization Across Manager…Attractive Quality and Must-Be Quality (1984)Assessing Advantage: A Framework for Diagnosing Competitive Superiority (1988)Dynamic capabilities and strategic management (1997)Design and management of manufacturing systems for production quality (2014)Learning factories for future oriented research and education in manufacturing (2017)Customization design method for complex product systems based on a meta-model (2019)Multinationals and Canada-United States free trade (1990)A Natural-Resource-Based View of the Firm (1995)Toward a New Conception of the Environment-Competitiveness Relationship (1995)The social psychology of organizing (1969)The Social Psychology of Organizations. 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(1988)Firm Resources and Sustained Competitive Advantage (1991)Antecedents of Export Venture Performance: A Theoretical Model and Empirical Assessment (2003)Benchmarking Marketing Capabilities for Sustainable Competitive Advantage (2004)Firm resources and sustained competitive advantage (2004)Entrepreneurial Orientation, Learning Orientation, and Firm Performance (2008)Conjoint Analysis in Marketing: New Developments with Implications for Research and Practice (1990)The role of product architecture in the manufacturing firm (1995)Design Rules (2000)Product family design and platform-based product development: a state-of-the-art review (2007)Architectural Leverage: Putting Platforms in Context (2014)Bridging differing perspectives on technological platforms: Toward an integrative framework (2014)Evaluating Structural Equation Models with Unobservable Variables and Measurement Error (1981)On the Evaluation of Structural Equation Models (1988)Cutoff criteria for fit indexes in covariance structure analysis: Conventional criteria versus new alternatives (1999)Building Better Causal Theories: A Fuzzy Set Approach to Typologies in Organization Research (2011)Hybrid Offerings: How Manufacturing Firms Combine Goods and Services Successfully (2011)A New Theory for Public Service Management? Toward a (Public) Service-Dominant Approach (2012)Dependency: A formal theory of underdevelopment or a methodology for the analysis of concrete situations of underdevelopment? (1978)The Changing Role of Marketing in the Corporation (1992)Towards an operations strategy for product‐centric servitization (2009)Content Analysis in Consumer Research (1977)Empathy: Its ultimate and proximate bases (2002)Co-creation experiences: The next practice in value creation (2004)Reclaiming the space of entrepreneurship in society: geographical, discursive and social dimensions (2004)Creativity and tourism (2011)Regional Innovation Systems: Theory, Empirics and Policy (2011)
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References

  • 1991The Competitive Advantage of Nations17,516 cited
  • 1978Organizational Strategy, Structure, and Process9,169 cited
  • 2002The Free Press1,680 cited
  • 1998The Competitive Advantage of Nations1,442 cited
  • 2005The Performance Implications of Fit among Business Strategy, Marketing Organization Structure, and Strategic Behavior883 cited
  • 2003A Configuration Theory Assessment of Marketing Organization Fit with Business Strategy and Its Relationship with Marketing Performance720 cited
  • 2004Product platform design and customization: Status and promise629 cited
  • 2013Product variety management595 cited
  • 2001Marketing's contribution to the implementation of business strategy: an empirical analysis421 cited
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  • 1990Heuristics for Product-Line Design Using Conjoint Analysis238 cited
  • 2002A Variation-Based Method for Product Family Design173 cited
  • 2011Realizable Product Line Design Optimization: Coordinating Marketing and Engineering Models via Analytical Target Cascading105 cited
  • 2002Platform Selection Under Performance Loss Constraints in Optimal Design of Product Families71 cited
  • 2012Reactive design methodology for product family platforms, modularity and parts integration

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65 cited
  • 2005Flexible Product Platforms44 cited
  • Cited by

    • 2021Modularization Across Managerial Levels and Business Domains: Literature Review & Research Directions4 cited