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The role of attributions in consumer perceptions of retail advertisements promoting price discounts
13 references·4 citing·46 second hop
The role of attributions in consumer perceptions of retail advertisements promoting price discounts (1994)The role of attributions in consumer perc…Contextual Effects of Reference Prices in Retail Advertisements (1991)Contextual Effects of Referen…Sales Promotion: Concepts, Methods and Strategies (1990)Sales Promotion: Concepts, Me…The Relationship between Perceived and Objective Price-Quality (1989)The Relationship between Perc…The Effect of Price, Brand Name, and Store Name on Buyers' Perceptions of Product Quality: An Integrative Review (1989)The Effect of Price, Brand Na…Marketplace attributions and consumer evaluations of discount claims (1989)Marketplace attributions and …An Empirical Examination of the Structural Antecedents of Attitude toward the Ad in an Advertising Pretesting Context (1989)An Empirical Examination of t…The Effect of Plausible and Exaggerated Reference Prices on Consumer Perceptions and Price Search (1988)The Effect of Plausible and E…An Investigation of Individual Responses to Tensile Price Claims (1988)An Investigation of Individua…Attribution Theory and Research (1980)Attribution Theory and Resear…The Attribution Process in Consumer Decision Making (1979)The Attribution Process in Co…New directions in attribution research (1976)New directions in attribution…Consumer Appraisal of Retail Price Advertisements (1974)Consumer Appraisal of Retail …The processes of causal attribution. (1973)The processes of causal attri…When signal swamps substance: the effects of multi-unit discount’s positive and negative cues on sales (2017)When signal swamps substance:…An unintended consequence of exaggerated maximum-discount tensile price claims (2016)An unintended consequence of …The effectiveness of “scratch and save” promotions: the moderating roles of price consciousness and expected savings (2007)The effectiveness of “scratch…Identifying patterns of customer response to price endings (2006)Identifying patterns of custo…A Theory of Social Comparison Processes (1954)The Psychology of Interpersonal Relations. (1958)Cognitive, social, and physiological determinants of emotional state. (1962)Self-serving biases in the attribution of causality: Fact or fiction? 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this work references cited by second hop

References

  • 1973The processes of causal attribution.4,031 cited
  • 1980Attribution Theory and Research2,648 cited
  • 1989An Empirical Examination of the Structural Antecedents of Attitude toward the Ad in an Advertising Pretesting Context2,191 cited
  • 1976New directions in attribution research1,974 cited
  • 1989The Effect of Price, Brand Name, and Store Name on Buyers' Perceptions of Product Quality: An Integrative Review1,461 cited
  • 1990Sales Promotion: Concepts, Methods and Strategies846 cited
  • 1988The Effect of Plausible and Exaggerated Reference Prices on Consumer Perceptions and Price Search489 cited
  • 1991Contextual Effects of Reference Prices in Retail Advertisements371 cited
  • 1989The Relationship between Perceived and Objective Price-Quality317 cited
  • 1979The Attribution Process in Consumer Decision Making215 cited
  • 1988An Investigation of Individual Responses to Tensile Price Claims125 cited
  • 1974Consumer Appraisal of Retail Price Advertisements81 cited
  • 1989Marketplace attributions and consumer evaluations of discount claims54 cited

Cited by

  • 2007The effectiveness of “scratch and save” promotions: the moderating roles of price consciousness and expected savings17 cited

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2006
Identifying patterns of customer response to price endings
16 cited
  • 2017When signal swamps substance: the effects of multi-unit discount’s positive and negative cues on sales8 cited
  • 2016An unintended consequence of exaggerated maximum-discount tensile price claims8 cited