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Competitive brand‐choice and store‐choice among Japanese consumers
15 references·16 citing·34 second hop
Competitive brand‐choice and store‐choice among Japanese consumers (1998)Competitive brand‐choice and store‐choice…Marketing across cultures (1997)Marketing across culturesDo Customer Loyalty Programs Really Work (1997)Do Customer Loyalty Programs …A Cross-National Comparative Study of New Product Development Processes: Japan and the United States (1997)A Cross-National Comparative …Do we really need ‘Brand Equity’? (1996)Do we really need ‘Brand Equi…Grocery store patronage (1995)Grocery store patronageCompeting for the Future (1994)Competing for the FutureStandardization vs. Specialization: An Examination of Westernization in Japanese Advertising (1992)Standardization vs. Specializ…The Competitive Advantage of Nations (1991)The Competitive Advantage of …Repeat-Buying: Facts, Theory and Applications. (1991)Repeat-Buying: Facts, Theory …Double Jeopardy Revisited (1990)Double Jeopardy RevisitedInternational Marketing : Analysis and Strategy (1989)International Marketing : Ana…Global Marketing Management (1989)Global Marketing ManagementAdaptive Behavior and Economic Theory (1986)Adaptive Behavior and Economi…The Dirichlet: A Comprehensive Model of Buying Behaviour (1984)The Dirichlet: A Comprehensiv…Patterns of Store Choice (1984)Patterns of Store ChoiceThe Dirichlet model in marketing (2021)The Dirichlet model in market…How loyalty extends across product categories (2021)How loyalty extends across pr…The Natural Monopoly Effect in Brand Purchasing: Do Big Brands Really Appeal to Lighter Category Buyers? (2020)The Natural Monopoly Effect i…Patterns of fruit and vegetable buying behaviour in the United States and India (2018)Patterns of fruit and vegetab…Modeling brand market share change in emerging markets (2018)Modeling brand market share c…Getting a “sweet” deal: does healthfulness of a sub-brand influence consumer loyalty? (2018)Getting a “sweet” deal: does …If the Model Fits, Use It: Methods and Benchmarks for Evaluating NBD-Dirichlet Goodness-of-Fit (2017)If the Model Fits, Use It: Me…Exploring the incidence and antecedents of buying an FMCG brand and UPC for the first time (2017)Exploring the incidence and a…Testing the robustness of brand partitions identified from purchase duplication analysis (2016)Testing the robustness of bra…Brand growth in packaged goods markets: Ten cases with common patterns (2016)Brand growth in packaged good…Brand switching of high-technology capital products: how product features dictate the switching decision (2014)Brand switching of high-techn…Realizing the value of extensive replication: A theoretically robust portrayal of double jeopardy (2012)Realizing the value of extens…The persistence of excess brand loyalty over multiple years (2011)The persistence of excess bra…Generalizing patterns of store-type patronage: an analysis across major Chinese cities (2008)Generalizing patterns of stor…Analyzing Variety Seeking Behavior Using Panel Data (2007)Analyzing Variety Seeking Beh…Are Australasian brands different? (1998)Are Australasian brands diffe…A Paradigm for Developing Better Measures of Marketing Constructs (1979)An Updated Paradigm for Scale Development Incorporating Unidimensionality and Its Assessment (1988)Core capabilities and core rigidities: A paradox in managing new product development (1992)The Fuzzy Front End of New Product Development for Discontinuous Innovations: A Theoretical Model (2004)Radical Innovation Across Nations: The Preeminence of Corporate Culture (2008)The “Third Hand”: IT-Enabled Competitive Advantage in Turbulence Through Improvisational Capabilities (2010)Bubbles, Crashes, and Endogenous Expectations in Experimental Spot Asset Markets (1991)Comments on the Interpretation of Game Theory (1991)Learning in and about complex systems (1994)Essays, Moral, Political, and Literary (2021)Meaningful Brands from Meaningless Differentiation: The Dependence on Irrelevant Attributes (1994)The impact of switching costs on the customer satisfaction‐loyalty link: mobile phone service in France (2001)When Does Commitment Lead to Loyalty? (2003)"Migrating" to New Service Providers: Toward a Unifying Framework of Consumers' Switching Behaviors (2004)The Relational View: Cooperative Strategy and Sources of Interorganizational Competitive Advantage (1998)Bridging Epistemologies: The Generative Dance Between Organizational Knowledge and Organizational Knowing (1999)Managing Firm Resources in Dynamic Environments to Create Value: Looking Inside the Black Box (2007)State Government Promotion of Manufacturing Exports: A Gap Analysis (1992)Matching Advertising Appeals to Culture: The Influence of Products' Use Conditions (1996)Standardization versus adaptation of international marketing strategy: an integrative assessment of the empirical research (2003)INTERNATIONAL EXPANSION BY NEW VENTURE FIRMS: INTERNATIONAL DIVERSITY, MODE OF MARKET ENTRY, TECHNOLOGICAL LEARNING, AND PERFORMANCE. (2000)Acculturaton to the global consumer culture: Scale development and research paradigm (2006)Service failure recovery: The moderating impact of individual-level cultural value orientation on perceptions of justice (2006)Toward a New Conception of the Environment-Competitiveness Relationship (1995)Dynamic capabilities and strategic management (1997)Consumer perceived value: The development of a multiple item scale (2001)Effects of Loyalty Programs on Value Perception, Program Loyalty, and Brand Loyalty (2003)The relative strength of affective commitment in securing loyalty in service relationships (2006)Effects of service quality and food quality: The moderating role of atmospherics in an ethnic restaurant segment (2010)Brand Awareness Effects on Consumer Decision Making for a Common, Repeat Purchase Product: A Replication (2000)Customer loyalty and customer loyalty programs (2003)Excess Behavioral Loyalty for High-Share Brands: Deviations from the Dirichlet Model for Repeat Purchasing (1993)A Comparison of Online and Offline Consumer Brand Loyalty (2003)Understanding brand performance measures: using Dirichlet benchmarks (2003)
this work references cited by second hop

References

  • 1991The Competitive Advantage of Nations17,449 cited
  • 1994Competing for the Future5,759 cited
  • 1997Do Customer Loyalty Programs Really Work1,043 cited
  • 1997A Cross-National Comparative Study of New Product Development Processes: Japan and the United States709 cited
  • 1990Double Jeopardy Revisited609 cited
  • 1997Marketing across cultures603 cited
  • 1986Adaptive Behavior and Economic Theory481 cited
  • 1989Global Marketing Management448 cited
  • 1984The Dirichlet: A Comprehensive Model of Buying Behaviour435 cited
  • 1991Repeat-Buying: Facts, Theory and Applications.418 cited
  • 1992Standardization vs. Specialization: An Examination of Westernization in Japanese Advertising208 cited
  • 1996Do we really need ‘Brand Equity’?185 cited
  • 1984Patterns of Store Choice183 cited
  • 1989International Marketing : Analysis and Strategy164 cited
  • 1995Grocery store patronage62 cited

Cited by

  • 2008Generalizing patterns of store-type patronage: an analysis across major Chinese cities

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40 cited
  • 1998Are Australasian brands different?39 cited
  • 2011The persistence of excess brand loyalty over multiple years34 cited
  • 2018Modeling brand market share change in emerging markets32 cited
  • 2012Realizing the value of extensive replication: A theoretically robust portrayal of double jeopardy32 cited
  • 2007Analyzing Variety Seeking Behavior Using Panel Data29 cited
  • 2021The Dirichlet model in marketing27 cited
  • 2016Brand growth in packaged goods markets: Ten cases with common patterns27 cited
  • 2016Testing the robustness of brand partitions identified from purchase duplication analysis25 cited
  • 2017If the Model Fits, Use It: Methods and Benchmarks for Evaluating NBD-Dirichlet Goodness-of-Fit25 cited
  • 2018Patterns of fruit and vegetable buying behaviour in the United States and India22 cited
  • 2014Brand switching of high-technology capital products: how product features dictate the switching decision20 cited
  • 2018Getting a “sweet” deal: does healthfulness of a sub-brand influence consumer loyalty?19 cited
  • 2020The Natural Monopoly Effect in Brand Purchasing: Do Big Brands Really Appeal to Lighter Category Buyers?16 cited
  • 2017Exploring the incidence and antecedents of buying an FMCG brand and UPC for the first time15 cited
  • 2021How loyalty extends across product categories15 cited