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Ignorance of specifics of career decision‐making processes has prevented development and use of more effective vocational counseling procedures. Simply giving clients vocational information and assuming rational use of it is criticized. Contemporary decision theories suggest several relevant variables. Two variables, subjective probabilities (individual's self‐estimates of success) and utilities (desirabilities held for outcomes or alternatives), are discussed in relation to presenting clients with objective probability information concerning future plans. Some relevant research is reviewed and two questions are discussed: (1) How do different methods of presenting information influence subjective probabilities? (2) How are utilities influenced by objective probability data?
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