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Exploring companion selling: does the situation affect customers’ perceptions?
9 references·2 citing·48 second hop
Exploring companion selling: does the situation affect customers’ perceptions? (2000)Exploring companion selling: does the sit…Corporate Credibility’s Role in Consumers’ Attitudes and Purchase Intentions When a High versus a Low Credibility Endorser Is Used in the Ad (1999)Corporate Credibility’s Role …Essentials of Marketing Research (1998)Essentials of Marketing Resea…Do closing techniques diminish prospect trust? (1996)Do closing techniques diminis…Essentials of marketing research (1993)Essentials of marketing resea…Adaptive Selling: Conceptualization, Measurement, and Nomological Validity (1990)Adaptive Selling: Conceptuali…Adaptive Selling: Conceptualization, Measurement, and Nomological Validity (1990)Adaptive Selling: Conceptuali…Knowledge, Motivation, and Adaptive Behavior: A Framework for Improving Selling Effectiveness (1986)Knowledge, Motivation, and Ad…Designing Research for Application (1981)Designing Research for Applic…The Use of Vignettes in Survey Research (1978)The Use of Vignettes in Surve…Assessing the Customer-Based Impact of Up-Selling Versus Down-Selling (2018)Assessing the Customer-Based …Using Service Blueprinting to Analyze Restaurant Service Efficiency (2011)Using Service Blueprinting to…Statistical principles in experimental design. 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this work references cited by second hop

References

  • 1981Designing Research for Application1,805 cited
  • 1986Knowledge, Motivation, and Adaptive Behavior: A Framework for Improving Selling Effectiveness1,227 cited
  • 1978The Use of Vignettes in Survey Research1,169 cited
  • 1990Adaptive Selling: Conceptualization, Measurement, and Nomological Validity870 cited
  • 1999Corporate Credibility’s Role in Consumers’ Attitudes and Purchase Intentions When a High versus a Low Credibility Endorser Is Used in the Ad708 cited
  • 1998Essentials of Marketing Research536 cited
  • 1990Adaptive Selling: Conceptualization, Measurement, and Nomological Validity519 cited
  • 1993Essentials of marketing research92 cited
  • 1996Do closing techniques diminish prospect trust?45 cited

Cited by

  • 2011Using Service Blueprinting to Analyze Restaurant Service Efficiency28 cited
  • 2018Assessing the Customer-Based Impact of Up-Selling Versus Down-Selling25 cited

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