SZodixStudyAcademic Library

Shelves Open access

Study · an open academic library·Metadata from OpenAlex (CC0)·Shelves·OpenAlex metadata, de-duplicated

German approaches to business-to-business marketing theory: origins and structure · Study

ArticleShelves

ArticleGerman approaches to business-to-business marketing theory: origins and structure

Michael Kleinaltenkamp2002

Article2002

German approaches to business-to-business marketing theory: origins and structure

Michael Kleinaltenkamp · Frank Jacob

71 citations·0/0 files stored·Journal of Business Research

No readable copy stored yet — this record is metadata only.

No open-access location is known for this record yet.

Literature note Cite in a project Citation map

Marketing and Advertising Strategies Customer Service Quality and Loyalty Business and Management Studies

Abstract

No abstract was published for this record.

Paper brief

Loading…

Cite this work

Citation unavailable for this work.

BibTeX RIS CSL-JSON

No public copy is stored for this record, so only the metadata is cited.

Citations in this library

Citation map →

Stored only when both papers are in the corpus — 71 citations exist upstream.

References

1985The economic institutions of capitalism firms, markets, relational contracting 1970Information and Consumer Behavior 1973Free Competition and the Optimal Amount of Fraud 2007The Economic Institutions of Capitalism. Firms, Markets, Relational Contracting 1982International Marketing and Purchasing of Industrial Goods: An Interaction Approach 1972Property Rights and Economic Theory: A Survey of Recent Literature 1992Agency Relationships in Marketing: A Review of the Implications and Applications of Agency and Related Theories 1982How to Design a Service

Cited by

2016When good WOM hurts and bad WOM gains: The effect of untrustworthy online reviews 2004Managing the trade-off between relationships and value networks. Towards a value-based approach of customer relationship management in business-to-business markets 2013Firms’ Intentions to Use Nonownership Services 2006The evolution of an evolutionary perspective on B2B business 2015A Scientometric Analysis of Publications in the Journal of Business-to-Business Marketing 1993–2014

Related works

Explore the map →

Papers that cite the same references — the relational fallback while embeddings are still backfilling.

2004Geschäftstypen im Industriegütermarketingchapter · 6 shared references 2005A history of schools of marketing thoughtarticle · 5 shared references 2011The structure and evolution of business-to-business marketing: A citation and co-citation analysisarticle · 5 shared references 2007Wroe Alderson: father of modern marketingarticle · 5 shared references 1996Machines Made of Words: The Influence of Engineering Metaphor on Marketing Thought and Practice, 1900 to 1929article · 5 shared references 2018Marketing’s identity crisis: it’s complicatedarticle · 5 shared references

Details

Year2002

Typearticle

Published2002-02-01

VenueJournal of Business Research

ISSN-L0148-2963

Languageen

Citations71

Files0 public / 0

ShelfMarketing and Advertising Strategies

Identifiers

doi10.1016/s0148-2963(00)00150-8

openalex_workW2091667540

Links

Imported from OpenAlex (CC0) — nothing here is generated.

2008Determinants of export marketing strategies of forest products companies in the context of transition — The case of Slovakia

2006An Investigation of Trust, Satisfaction, and Commitment on Repurchase Intentions in Professional Services

2024Modeling and prediction of business success: a survey