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The influence of price endings on consumer behaviour: an application of the psychology of perception
16 references·1 citing·37 second hop
The influence of price endings on consumer behaviour: an application of the psychology of perception (2014)The influence of price endings on consume…The Effect of 9-Ending Prices on Retail Sales: A Quantitative UK Based Field Study (2006)The Effect of 9-Ending Prices…Numerical encoding and odd‐ending prices (2004)Numerical encoding and odd‐en…Relative Price Level of 99-Ending Prices: Image Versus Reality (2001)Relative Price Level of 99-En…Menu Price Endings that Communicate Value and Quality (2001)Menu Price Endings that Commu…Price-Endings When Prices Signal Quality (2000)Price-Endings When Prices Sig…The Widespread Use of Odd Pricing in the Retail Sector (1997)The Widespread Use of Odd Pri…Patterns of Rightmost Digits Used in Advertised Prices: Implications for Nine‐Ending Effects (1997)Patterns of Rightmost Digits …An Empirical Analysis of Price Endings with Scanner Data (1997)An Empirical Analysis of Pric…Increased consumer sales response though use of 99-ending prices (1996)Increased consumer sales resp…The strategy and tactics of pricing: A guide to profitable decision making (1995)The strategy and tactics of p…Price-Induced Patterns of Competition (1989)Price-Induced Patterns of Com…Marketing Concepts and Strategies (1989)Marketing Concepts and Strate…Effects of odd pricing on price recall (1989)Effects of odd pricing on pri…Magic Numbers: Psychological Aspects of Menu Pricing (1982)Magic Numbers: Psychological …13. PSYCHOLOGICAL PRICING IN THE FOOD INDUSTRY (1967)13. PSYCHOLOGICAL PRICING IN …Does the "9 Fixation" in Retail Pricing Really Promote Sales? (1965)Does the "9 Fixation" in Reta…Types, Forms and Major Product Categories of Product Placement in the Czech Republic (2012)Types, Forms and Major Produc…Pricing: Making Profitable Decisions (1980)Experimentation in the 21st Century: The Importance of External Validity (1999)The Evolution of Brand Preferences and Choice Behaviors of Consumers New to a Market (2000)Effects of $9 Price Endings on Retail Sales: Evidence from Field Experiments (2003)Statistical principles in experimental design. (1962)Statistical Principles in Experimental Design (1964)Bank Deposit Rate Clustering: Theory and Empirical Evidence (1999)Direct evidence of ending-digit drop-off in price information processing (2005)Price Endings, Left-Digit Effects, and Choice (2009)Experimental Design: Procedures for the Behavioral Sciences (2013)Sales Promotion: Concepts, Methods and Strategies (1990)Marketing management: analysis. planning. implementation and control (2000)Business Model Innovation Performance: When does Adding a New Business Model Benefit an Incumbent? (2015)Monopoly and product quality (1978)A Logit Model of Brand Choice Calibrated on Scanner Data (1983)Market Segmentation, Self-Selection, and Product Line Design (1984)Measuring brand value with scanner data (1993)Building Store Loyalty through Store Brands (2000)Marketing and business performance (2011)Price and Advertising Signals of Product Quality (1986)High and Declining Prices Signal Product Quality (1988)Advances in Consumer Research (1992)Image Communicated by the Use of 99 Endings in Advertised Prices (2001)Managing Service Expectations in Online Markets: A Signaling Theory of E-tailer Pricing and Empirical Tests (2010)Successful New Product Pricing Practices: A Contingency Approach (2003)Service Science, Management, Engineering, and Design (SSMED) (2009)When Truces Collapse: A Longitudinal Study of Price-Adjustment Routines (2010)Cultural Superstitions and the Price Endings Used in Chinese Advertising (2003)Rounding-up in reported EPS, behavioral thresholds, and earnings management (2003)The impact of price thresholds on profit contribution — Should retailers set 9-ending prices? (1999)Clustering in Real Estate Prices: Determinants and Consequences (2004)Restaurant Profitability Management (2010)Influence of Corporate Social Responsibility on Loyalty and Valuation of Services (2005)Corporate Hypocrisy: Overcoming the Threat of Inconsistent Corporate Social Responsibility Perceptions (2009)Generational Differences in Work Values: A Review of Theory and Evidence (2010)Pricing strategies to maximize revenues in the lodging industry (2005)Slim by design: Menu strategies for promoting high-margin, healthy foods (2014)
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References

  • 1989Price-Induced Patterns of Competition666 cited
  • 1989Marketing Concepts and Strategies588 cited
  • 1995The strategy and tactics of pricing: A guide to profitable decision making378 cited
  • 1997Patterns of Rightmost Digits Used in Advertised Prices: Implications for Nine‐Ending Effects304 cited
  • 1997An Empirical Analysis of Price Endings with Scanner Data290 cited
  • 1996Increased consumer sales response though use of 99-ending prices192 cited
  • 1989Effects of odd pricing on price recall144 cited
  • 2000Price-Endings When Prices Signal Quality136 cited
  • 2001Menu Price Endings that Communicate Value and Quality120 cited
  • 1982Magic Numbers: Psychological Aspects of Menu Pricing94 cited
  • 1965Does the "9 Fixation" in Retail Pricing Really Promote Sales?69 cited
  • 1997The Widespread Use of Odd Pricing in the Retail Sector62 cited
  • 2006The Effect of 9-Ending Prices on Retail Sales: A Quantitative UK Based Field Study50 cited
  • 196713. PSYCHOLOGICAL PRICING IN THE FOOD INDUSTRY50 cited
  • 2001Relative Price Level of 99-Ending Prices: Image Versus Reality46 cited
  • 2004

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Numerical encoding and odd‐ending prices
40 cited

Cited by

  • 2012Types, Forms and Major Product Categories of Product Placement in the Czech Republic8 cited